A few days ago, Google (GOOG) launched its extension of its Google Hangouts feature. Google Hangouts are essentially Skype calls over Google Plus, but unlike Skype they’re easy to use, it’s free to call people anywhere, and you can have more people in the same videochat.
What Google did a few days ago was lift the cap on the number of simultaneous viewers so that it’s either non-existent or sufficiently large that it usually doesn’t matter. This lets content producers use Google Plus as a broadcast medium so that they can reach more people than if they use it as a purely social medium.
Check out what Murray Newlands has to say about it below in Future of Engagement:
Alerti social media monitoring graph on social media chatter surrounding the Google Hangouts on Air release:
Gail Gardner
Latest posts by Gail Gardner (see all)
- How to Attract Organic Links and Mentions with Content - February 10, 2020
- 50 Places to Repurpose Web Conferences as Video Content - January 22, 2020
- How to Stop Doing Outreach Wrong! What Sites Really Want - November 29, 2019
Leave a Reply