If you buy telemarketing sales leads, it’s smart to filter and refine them. Many mailing list brokers will work with you to fine-tune your list, allowing you to get the best possible value for your marketing dollars.
Why bother? With a narrowly targeted list of leads, you can ensure that your outbound calls reach leads who meet your specific qualifications.
For example, if you need a list of telemarketing sales leads to market homeowners insurance to, wouldn’t it make sense to remove renters from your list? In addition, you could also remove condo owners or assign a minimum property value.
In addition to refining your telemarketing sales leads based on specific criteria, most reputable mailing list brokers perform their own list refinements to ensure that the leads they sell you are:
- Not on the National Do Not Call Registry
- Verified
Obviously, you don’t want to violate Do Not Call laws, so making sure your list of telemarketing sales leads has been cleaned, or “scrubbed,” of registered numbers is crucial to your telemarketing business.
Verified leads are leads that have had their contact information verified. Automated software at the point of lead generation is often used to cross-reference various databases to ensure that the contact information submitted is correct.
For example, it’s not uncommon for people to enter bogus phone numbers when filling out online forms. As a buyer of telemarketing sales leads, you certainly shouldn’t have to pay for a list filled with fake phone numbers.
Refining and filtering your telemarketing sales leads ensures that your agents call legitimate sales leads that meet your criteria and are not on the National Do Not Call Registry. This reduces the number of calls to leads that don’t make sense for your business, and it improves your closing ratio dramatically.
Calling people who don’t need your product in the first place
is a waste of time, effort, and money for your business.
Once your telemarketing lists have been refined to your liking, it’s important that you have a strategy in place to get the most out of these lists. Getting proper training is important if you want your business to succeed.
If you’re a small business with not a lot of resources, there are plenty of telemarketing training tips available on the web. One great resource can be found here in this YouTube video Titled “Outbound Telemarketing Sales Tips: Qualifying Prospects”.
Laura Webb
Latest posts by Laura Webb (see all)
- Refining Your Telemarketing Sales Leads - July 24, 2013
Unfortunately, there are many telemarketing companies that still calling prospects who do not need their products. No wonder they get a bad rep.
I like the advice, I definitely think that it’s a very efficient way of working and thinking about things, and if there’s one thing that I value with business, it’s efficiency.
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Hi Shanon,
We are having serious issues with attacks from hackers and spammers. If the page won’t load, retry or come back later. We’re trying to find a way to stop them from hitting the server so hard it takes the site down.
The ideas you propose are the sort I wont mind trying myself. Thank you for advice that seems like it will actually work.
I think it is awesome that telemarketer’s leads are available for purchase, but as with any marketing strategy, it is important to utilize some discretion to make sure that you are not breaking any laws. I also think discretion can help narrow your work down to the clients and potential customers who will be the most important to advertise to for your company.
“” Calling people who don’t need your product in the first place
is a waste of time, effort, and money for your business.””
i find these lines to be very much thought upon and then written as there is no use of papering a guy who will never reap you even a bit of business ! !
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Eliminating fake leads thus effectively increasing productivity. Thanks for the nice article.
really nice concept. I totally agree with you mir.Gail Gardner, nice explanation. Yes Remember that being Google Certified in AdWords means
they passed training designed by Google to benefit Google
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It is a pain refining a list of telemarketing sales leads and I especially find it cumbersome trying to root out all those number that are on the Do Not Call list. Some of your suggestions would really come in handy the next time I purchase a list, so thanks a lot.
Telemarketing is just a waste of time and money. Now a days you should go foe internet marketing for increasing leads.
Very interesting. I sell sales leads to brokers, should I scrub my list and try to charge a premium. I’d be interested in hearing everyone’s ideas.
Great information. Nothing is more wasteful to my time and the caller’s time than when I get calls on my business phone for services or products that have nothing to do with my business. I practice law, I do not have a serious need to buy bulk screws. I don’t know why I got that call in the first place nor do I know why it took ten minutes to get the caller to understand that.
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Are there lead sources for a new telemarketer?
thanks for the article Laura. i was searching info about telemarketing for my sales and marketing homework. by the help i found it. great info.
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thanks for sharing this awesome post guest blogging is the best way to earn have a nice day ahead 🙂
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One of the best article about telemarketing sales. To generate sale is success of online business.
Completely agree, thanks for the tips Laura!
i like your article……….. very nice
thank for sharing
heyy…nice article…
nice information
keep posting
Thanks
We’ve bought some bogus calling lists in the past before, which cost us quite some money. Thanks for that last YT video, it has some great tips.
Surely verification is most important in this profession, these awesome tips help to improve the concept of telemarketing in you.
I just wanted to add a comment here to mention thanks for you very nice ideas.
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We use a lot of leads but your explanation based on qualified leads makes sense, You are easily above to convert those leads if the lead in related to your products or services you provide. Great Post
As competitive of a market as it is for sales leads, I would only assume that legitimate lead companies would help you filter out and consolidate the leads to match your target audience. It only makes sense to them because the better the leads are, the more you will keep buying from them.
Thank you Laura for sharing the article. Keep continuing sharing such informative articles..
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heyy…nice article…
nice way of detecting the fake leads and even quite simple way to perform the filtration of fake and genuine leads…..
This can even help you to increase your revenue too
nice information
keep posting
Thanks
Telemarketing sales lead is the most effective way of increasing the leads. Initially I was not getting leads for my business then i started telemarketing and got huge number of leads.
Telemarketing is becoming more and more important now a day so one should be aware of its parameters.
Hi !
You’ve said it right …there are some services that keep a track of fake leads …You can simply use these services to filter out the genuine ones from the fakes
-Pramod