Online marketing is something that changes every single year, and consequently, your business needs to be able to adapt. Here are the main online marketing trends that you need to know about in 2016. 1. Video Ads Are Dominating Video advertising is something that has been around for years. The difference this year is that video ads are becoming much more commonplace. Google has taken notice and has started putting videos higher in search rankings. A video takes up more real estate and has … [Read more...]
Future of Engagement: Viral Video Syndication
Future of Engagement is a new series of video interviews produced by Murray Newlands of Influence People. In this 6 minute video, Murray interviews Chief Revenue Officer Alex Rowland of Alphabird, recognized by Entrepreneur Magazine in 2011 for their unique Editorial Video Syndication that distributes video content on a pay for performance instead of impressions model. What Alphabird does for videos is very similar to the blog outreach methods I recommend for small businesses: … [Read more...]
