User-generated content (UGC) is near the top of everybody’s “best contenting marketing tactics” list. And for good reason: When done correctly, you engage your target market and collect content at little cost to your organization. Image credit: Used with permission: 7 Digital Marketing Trends That Will Rule 2019 [Infographic] For businesses, nothing is more authentic than a customer taking time out of their day to share a thought or feeling. Positive user reviews, in whatever form they take, … [Read more...]
Blogging in 2017 and Beyond: What Will Change?
As we move through the final quarter of 2016, it’s time to look at what 2017 will bring to the blogosphere. On Wordpress alone, members publish around 63.4 million new posts and 42.9 million new comments each month. This stat doesn’t say anything about what Tumblr, Blogger, Wix, Squarespace, or other bloggers are producing. As the trends show, these numbers will perpetually increase. And the fierceness competition will continue to rise with the data. What this situation means for you, … [Read more...]