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You are here: Home / Archives for Social Networking

The Role of Social Media in the Mortgage Industry

March 4, 2013 By GuestAuthor 2 Comments

This is a guest post by Georges Kfoury, founder and Chief Executive Officer of Leaderscorp Financial Inc. Social media is an integral part of our daily lives, both at home and in the work place. Virtually every field has been positively affected by the usability and visibility that a substantial social media presence provides, and it has made it easier than ever for businesses of all sizes to succeed. The mortgage industry is no exception. Whether you are a seasoned veteran in the … [Read more...]

Filed Under: Small Business Advice, Social Media Networking SMM Tagged With: mortgage marketing, smm, social media, Social Networking

Quantity Equals Failure. Success Focuses on Quality!

December 15, 2011 By Gail Gardner 65 Comments

This is one of the most important revelations I've had since I started blogging and it applies to everything we do: Quantity is NOT necessary! Focusing on quantity is the reason that the Internet is littered with useless blogs and Web sites created by people desperate to make money online. Having multiple blogs seems like a good idea when you first start blogging because a blog needs to give the audience what they want and ONLY what they want as much as possible. It doesn't work though … [Read more...]

Filed Under: Blog Outreach, Blogging Best Practices, Twitter Tagged With: blogging best practices, how to be successful, small business, Social Networking

What NOT to Tweet on Twitter

November 14, 2011 By Gail Gardner 32 Comments

What NOT to Tweet on Twitter

As I moderate what is being shared on JustRetweet.com it occurs to me that many people - even bloggers - do not really understand what to tweet. First it is important to keep in mind that there is one thing you really need to know about Social Networks: They are called SOCIAL networks because they are about RELATIONSHIPS - actually interacting with other people. People don't like advertisements so don't advertise on Twitter. In other words, your tweets should not SOUND like … [Read more...]

Filed Under: Twitter Tagged With: social media, Social Networking, Twitter

GrowMap Twitter Thanks Strategy

June 21, 2011 By Gail Gardner 31 Comments

A thank you Tweet from Windmill Marketing's Social Media Strategist @NealSchaffer reminded me that I've been meaning to share with my regular readers and collaborators why as we get busier we will need to do things a little differently. Twitter thank yous are a good example. We all know that what we do on Twitter and all social media is about relationships. We also know it is only polite to say 'Thank You' and 'You're Welcome'.  Have you noticed that sometimes people say thank you on Twitter but … [Read more...]

Filed Under: Twitter Tagged With: social media, Social Networking, Twitter, twitter tips

TwitterCounter: Strategy to Increase Twitter Followers

February 21, 2011 By Gail Gardner 76 Comments

TwitterCounter: Strategy to Increase Twitter Followers

Serious Social Media users, bloggers, and business owners can use specific strategies to greatly increase their Twitter followers or possibly use a Twitter Marketing Tool to generate an income. The free tracking and graphs in Twitter stats tools such as TwitterCounter make it easy to determine which strategies are most effective. The jumps you see here are from testing a new method: The jump shown on February 8, 2011 is 233 followers; the larger jump on February 17 is 455 followers. … [Read more...]

Filed Under: Twitter Tagged With: social media, social media marketing, Social Networking, Twitter

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