If you are serious about selling anything online, I encourage you to read Lauren Carlson of Software Advice's post What Buyers Want. This one post covers these critical topics: Pricing Using Industry Jargon Making your demos easier to access Third party validation (testimonials, reviews) User Testing Remember my advice in my post on why bloggers should have a hire me tab to break down your services and include the prices? That goes double for business sites that sell products or … [Read more...]
Must Have: Small Business Web Online Profiles
If you are serious about your business - no matter what kind of business it is or even if your business is a blog - you have business cards printed because they are a fast, effective, inexpensive way to remind someone you met them. If they have your card there is at least a possibility that they will remember you when they need you - OR even better - they will use your business card to get more information about what you do - IF you have a Web presence! According to a Network Solutions Small … [Read more...]