It doesn’t matter what field of business you’re in, no business is an island. We all need to network -- but maybe not in the sense you think I mean. It may be alien to many people, but networking can be one of the best ways to improve your bottom line. I hate clichés, but people do actually buy from people. That’s why anyone in business will agree when I say that your best customers are the ones with whom you have established rapport. When you click with each other, you click -- and the … [Read more...]
How To Make a Good First Impression with Clients
Many are so focused on selling the “sizzle”or playing with the latest shiny gadget or social media platform that they forget the basics. You must get the basics right first or none of that will matter. It goes without saying that your client’s first impression of your brand, office and even your staff is of paramount importance. The way you present yourself and your working environment says a lot about your brand values and the company as a whole, so it’s important to get it right. Think … [Read more...]
