Small business owners typically face one major hurdle when building their own niches in the market: contending against bigger competitors. But any small business can compete with major brands by using a few effective marketing strategies. 1. Engage with Your Consumers Directly Engaging directly with consumers makes transactions more personal. It makes each customer feel valued and appreciated and is not just a means for the company to make a profit. Being a small business makes engaging … [Read more...]
5 Brazen Ways to Take Your Online Business to the Next Level
So you've reached your earnings potential with your online business. You have sustained the highest profit for the past few months, and there's no stopping you. You have been observing the best practices to optimize your sales and run your business smoothly. What's the next step to take? Breaking through the glass ceiling, of course! There are no bounds to how much success you can achieve with your online business. Whether it’s an affiliate blog or an eCommerce site, there are always … [Read more...]
Enter to Win $50 Amazon Gift Card: United Healthcare Is the Easy Choice for Small Businesses #ad
See details on how to enter for a chance to win a $50 Amazon Gift Card at the end of this post. Unfortunately, my birthday is right at the end of January. Twenty-five days after the Affordable Care Act was implemented, I turned 26. I therefore became too old under the new law to be covered through my parents. I was 25 when Obamacare went into effect. I had been off my parents’ health insurance plan for some time and had already had some adventures in trying to find affordable coverage on my … [Read more...]
How to Ease the Burden of Small Business Health Care
Health care has been a sensitive subject in recent years. The Affordable Care Act (ACA) was a controversial law, and now there is a fresh wave of tension in the wake of president-elect Trump’s promise to repeal it. American health care operated in a broken system before Obamacare was passed, but the ACA has not necessarily relieved the strain that health insurance places on many individuals and small businesses. But be that as it may, there are still creative ways in which companies can … [Read more...]
Why You Should Not Allow Workplace Gambling
Anyone who lives or works in close quarters with another human being knows that there will eventually be conflict. Conflict often comes from misunderstandings between people. However, it could also be that an individual’s personal struggles are so great that they disrupt those around them. One situation that can lead to serious consequences is that of workplace gambling. Many offices have gambling pools, especially ones that revolve around sports events such as March Madness. This type of … [Read more...]