Firstly, I just want to make it clear that I am NOT saying SEO is dead. A few years ago, I touched upon a subject that had been in my thoughts for a while; the term ‘SEO’ needed a rebrand. At the time my article didn’t receive a great reception, but I’d like to think I had a fair argument. Since then, I feel the industry has been taking step after step closer to what I call ‘Search UX’. In fact, if you do a quick Google search you notice that popular SEO blog sites … [Read more...]
How to Upgrade Your Local SEO Marketing
The whole purpose of going digital today is to give an extra boost to your small business. Something you should keep in mind is the important of local SEO (search engine optimization). The first perception people have of your business depends on where it is in local search results. To know how to upgrade your SEO marketing, read the local SEO tips below. 1. Make the Best Use of Google Lens Google Lens gives you the option of visual search optimization. People project that when it comes … [Read more...]
How Small Businesses and Startups Can Use SEO to Fuel Growth
Growth is never by mere chance; it is the result of forces working together.—James Cash Penney, founder of JCPenney The path to growth for startups and small businesses is not due to a singular business process or function. Instead, businesses grow as a result of strong processes and functions working together to create an integrated, dynamic company. Search engine optimization (SEO) is a strategy that startups and small businesses should invest in as a staple of their growth models. A … [Read more...]
5 Proven SEO Techniques That Can Boost Your ECommerce Store Sales
Do you run an eCommerce store? Are you looking for ways to boost your online store sales? Ranking better than your competitors on a search engine results page (SERP) is a must in order to clinch the market. But what if you don’t know what will actually get you to the top of the SERP? Or what if you are still following old and slow-to-respond techniques that will get you nowhere near the top of the search rankings page? As time has passed, SEO techniques have changed. Far better methods … [Read more...]
9 Insanely Useful SEO Strategies to Get Faster Results
SEO is constantly evolving. The best marketers are the ones who continue to revamp their existing SEO strategies in order to drive the best results. Google makes changes to its ranking algorithm almost every day, so it is critical for businesses to adapt to these constantly changing ranking factors. A business website that remains updated as per the nature of the ranking algorithm gets a respectable share of the top three organic search results and is able to reach more customers. 9 … [Read more...]
