Firstly, I just want to make it clear that I am NOT saying SEO is dead.   A few years ago, I touched upon a subject that had been in my thoughts for a while; the term ‘SEO’ needed a rebrand. At the time my article didn’t receive a great reception, but I’d like to think I had a fair argument. Since then, I feel the industry has been taking step after step closer to what I call ‘Search UX’. In fact, if you do a quick Google search you notice that popular SEO blog sites … [Read more...]