Businesses and consumers alike must learn to use discernment in evaluating the validity and accuracy of the reviews they read online. When I read the comments in blogs, forums and on Social Networking sites it is apparent to me that many have never heard this old saying: "Don't believe everything you read". For reviews to benefit us as consumers to know which businesses and products we can trust, more people who can write accurately and honestly need to be contributing their opinions. The … [Read more...]
10 Top Directories for Local Search By Importance
Because there are hundreds of Local Search Directories we researched to determine which are the most important. We used Universal Business Listings (gone now) and provide this information on How to Obtain Local Business Directory Listings. However, even if you use an automated tool to obtain your local listings, it is still imperative to claim and enhance your most important listings. Any listing that has reviews should be protected by claiming - especially Google - because it is … [Read more...]
Free Business Listings in Local Search Directories
It is foolish for any business not to obtain their free listings on at least the major sites offering local directories. Not having these listings is like having someone offer your business years of free advertising and saying "no thanks". This benefits Bloggers and Online Businesses too. You do need to provide a physical address and phone number to be listed in most directories. Nielsen Consumer surveys clearly show the importance of having an Internet presence. Among the latest Nielsen … [Read more...]
