Search engines use algorithms to rank webpages for different queries. To improve a page’s chances of ranking for a keyword, the content of that page must be optimized for that keyword. Keyword optimization covers the entire process of research, analysis, and placement of keywords on a page to improve the page’s ranking and drive more traffic to the page. Keyword optimization is important in digital marketing overall. In fact, keywords optimization is a compulsory aspect of search … [Read more...]
Practical Keyword Research Tips to Get More Profit From Your Blog
Most bloggers earn on advertising through Google AdSense on their websites. The more popular the blog is, the greater number of visitors it would get. More visitors equals increased profit to the blog owner. The main problem here is to promote the blog to drive high traffic and as much profit as possible. Promotion on keywords may be one of the main differences between a successful blog and an unpromising one. 5 Easy Steps to Increase Profits Using Keyword Research This article explains … [Read more...]
Powerful Keyword Research: the Key to Attracting More Traffic
Does increasing traffic, leads, and sales seem hopeless? It isn't. But what you need is a plan. And that plan starts with powerful keyword research. Back when we started GrowMap, search engines including Google sent us many times more traffic than they do today. Sadly, those days are long gone for most blogs and sites. RIP: Google Keyword Planner And something else that is gone is accurate keyword data that Google used to give us for free in Google Analytics and Google Keyword … [Read more...]
How Small Businesses Can Play Big in the Internet Market
Every business strives to expand its audience. The best way to do so is to create a website. It doesn’t matter if you have a business blog, online store, or even a one pager. You can’t simply avoid SEO standards. If you’ve joined the game, then you need to play by the rules. The first advice all specialists give to every business is to hire an agency. And there’s some truth to the idea that you will probably get more than you will spend. But in most cases, small businesses can’t afford … [Read more...]
How to Get More Traffic from Uncontested Keywords
When looking at which keywords to target next, more is always better, right? Wrong. There's one simple trick that far too many internet marketers are ignoring. Stop trying to join the thousands of others trying to rank for popular searches, and target uncontested keywords. Sometimes, a big piece of a small pie is better than none of a large one. Why Uncontested Keywords Are Sometimes Better If you can't get to the first page of search results for a term, you might as well be nowhere. … [Read more...]