Are you getting lost in a black hole of data you can access for your website traffic? Do you have any idea what any of it means or what to do with it? If you answered "yes" to either question, you are not alone. Not everyone is a technical guru. It’s easy to get overwhelmed trying to understand Google Analytics (GA) beyond the basic numbers in the dashboard. Goal setting and conversion optimization is a real challenge. Who has the time to invest in learning how to set up, configure, … [Read more...]
4 Simple Hacks to Help Your Website Make More Money
If you’re a small business owner or you’re just starting out, you will find it hard to part with lots of money when creating and maintaining your website. And you might wonder how you are going to help your website increase its revenue. Thanks to the invention of drag and drop website builders, actually getting your site off the ground is now quick and simple. But once you’ve created your site, how can you maximize the profit you earn from it? If you follow the four (pretty simple) … [Read more...]
How PhoneBurner Can Help You Quadruple Your Productivity
A few years ago, my brother was in Northern Virginia working political campaigns. During that time, there were periods when he and his coworkers had to call as many people as possible in a short amount of time. At one point, my brother led a “get out the vote” campaign during which a staff of 50 made around 80,000 calls over four nights. And they did so while working only a couple hours each night, as well as some extra time in the morning. (He does note that he had a very efficient … [Read more...]
How to Optimize Your Site for Conversions
You might think that increasing traffic to your ecommerce site should be your top priority. However, it actually makes a lot more sense for you to focus on getting conversions. It could be that thousands of people come across your site every day. But if none of them complete your call to action, you are essentially failing because you won’t be making any sales. If your customers convert, however, then you are growing your client base and increasing your assets. A primary purpose of any … [Read more...]
10 Reasons Why Digital Signs Are Ideal For Restaurants
Restaurants have traditionally used printed menus and posters to advertise their food. Some fast food and takeaway restaurants use static backlit menu boards. However, digital signs offer so much more. Many major restaurant and fast food chains such as Burger King and McDonalds have jumped on the bandwagon and seen a huge increase in sales since installing digital signs. Here are 10 reasons why digital signs are ideal for restaurants: … [Read more...]