Google has made local business listings very confusing for small businesses. Anyone who has a physical address and phone number they can use should have local listings. Local listings are among the strongest and easiest to obtain of all incoming links. They make your business easier to find and improve your search engine listings for all searches. Google Places or Google Local Plus Since Google will send you the most traffic and business we need to start with them. Amanda DiSilvestro has … [Read more...]
How YOUR Small Business Can Get Totally Free Advertising on Google Places, Yahoo! Local, Bing and Hundreds of Local Directories and Niche Sites
Even if your small business could afford a Super Bowl ad - at $3.5 million - there is another form of advertising that would benefit you more and consistently bring you far more business. And the good news is you only have to pay to have it submitted ONCE to get free advertising on Google Places, Yahoo! Local, Bing, Superpages and hundreds of other local directories indefinitely*. Completely Free Advertising You can do it yourself manually, or create your own listings through Universal Business … [Read more...]
Case Study: How to Deal with a Negative Review on Google Places
This is a guest post by Stephanie Suesan Smith, an avid woodworking blogger who pays attention to advice I share. She recognized an email she received from Highland Woodworking as a real life example of the importance of reputation management for small businesses. Stephanie knows from me that negative reviews can seriously affect sales. That was very easy to see in Yahoo! Stores because they provide graphs of sales and have had public reviews for a very long time. When a negative review was … [Read more...]
