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Targeted Advertising: Nine Easy Steps to Monetizing Social Networking

January 27, 2009 By Gail Gardner 28 Comments

Targeted Advertising: Monetizing Social Networks

In Louis Gray's post on the Valuation of Twitter he states: "Twitter will find a business model. It will very likely include some form of advertising, even in a tough economy for ads." The only reason it is a tough economy for ads is that most advertising is not targeted correctly. Many pay per click engines are intentionally selling poor quality traffic. That traffic does not generate any sales. When advertising doesn't convert eventually advertisers WILL quit buying it! Why Targeted … [Read more...]

Filed Under: Twitter Tagged With: FriendFeed, social media, Social Networking, Twitter

Finding Interesting FriendFeed Users

January 23, 2009 By Gail Gardner 15 Comments

FFholic provides search functions that can be used to find the most interesting folks to subscribe to at FriendFeed: Type in your favorite user in the search box in the top right Click the radio button for Users Click search On the search results page click on Has xxx estimated subscribers After a short wait the search results show you the FriendFeed users following the person you searched on ranked by those who have the most subscribers. Using this search you only need to … [Read more...]

Filed Under: Social Media Networking SMM Tagged With: FriendFeed

Monetizing Social Networking: Social Networking Sites are Missing the Golden Goose

January 5, 2009 By Gail Gardner 10 Comments

Social Networking Sites are Missing the Monetization Social Media Golden Goose

There is one obvious deficiency of almost every Social Networking site - one that, if corrected, could make all the difference in their ability to generate an income and greatly increase their usefulness. Monetizing social networking strategy is simple, but they don't seem to see it. Better targeting is what is behind the calls for better filters, too much Twitter noise and pruning followers! Social Media sites are only useful to those who can figure out how to reduce the noise and hone … [Read more...]

Filed Under: Social Media Networking SMM Tagged With: FriendFeed, Social Networking

Want to Be Read? Jazz Up What You Share Using the FriendFeed BookMarklet

December 9, 2008 By Gail Gardner 2 Comments

HOW you share in Social Networking sites is just as important as WHAT you share because only those who read what you post benefit. Take a little longer and you'll see a huge uplift in who follows your finds and comments. Using the FriendFeed bookmarklet makes it easier so install it first to use the tips below. Tips for FriendFeed Posts Others Will Love to Share: … [Read more...]

Filed Under: Social Media Networking SMM Tagged With: FriendFeed, social media, social media marketing

How Using FriendFeed Benefits You – Don’t Miss These Top FriendFeed Users

December 2, 2008 By Gail Gardner 13 Comments

My thanks to those who are making submitting their Top Ten Favorite Users of FriendFeed a priority. The first submission is already in and Derek Semmler's FriendFeed choices are excellent.  I first found Derek at StumbleUpon so I was pleasantly surprised to see he has included many of my old SU favorites in his FriendFeed list. Some of them I hadn't found yet at FriendFeed. I know we're all busy so I want to remind those reading this of the good participating in challenges like our Favorite … [Read more...]

Filed Under: Social Media Networking SMM Tagged With: FriendFeed

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