Your following on Facebook is your central platform for engaging with customers and drawing in leads. Unfortunately, Facebook’s organic reach has been crippled over the years. It’s now the case that you have to work harder than ever to grow your Facebook fan page. These five strategies will help you to expand your Facebook reach by increasing the number of people engaging with your page. 1. Paid Advertising Is a Great Way for Easy Reach A lot of people shy away from spending money on … [Read more...]
Tips for Marketing Your Small Business on Facebook
In 2012, Facebook changed its algorithm and this made it more difficult for small businesses to expand their organic reach on the social media site. Posts that used to easily reach fans are not getting nearly as many views so business owners need to get creative in how they market their brand and they need to shift their focus to quality over quantity when it comes to how many likes a post gets. Each post must multitask and work to explain your brand and why it is great at the same time. … [Read more...]
Facebook Page Setup for Bloggers: An Ultimate Guide
This is a guest post by Ching Ya, one of the three bloggers I regularly recommend for their expertise with Facebook. She is the author of Social @ Blogging Tracker and provides Facebook customization services for small businesses. You can follow her on Twitter @wchingya. Each day, 750 million active users log on to Facebook to connect with friends and family and to support the brands they love. Ever since the introduction of Facebook Pages for business, almost every brand is eager to expand … [Read more...]
Social Media Sharing – How to Make It Fast and Easy
No matter how many - or currently how few - supporters your business, blog or cause has, it is up to you to facilitate their ability to support you. One of the best ways to do that is to post regularly to a blog and make your posts easy to share by: … [Read more...]
