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7 Proven Ways to Build Excellent Lead Magnets for Digital Marketing

January 31, 2018 By Pankaj Verma 21 Comments

7 Proven Ways to Build Excellent Lead Magnets for Digital Marketing

It is a fact that more than 95% of visitors to a website will not purchase anything on their first visit. They are still in the researching phrase, are just browsing, or are simply unsure if your offering is what they need. It is because of this mindset that you need to know about lead magnets. It takes time to instill confidence, build trust, and develop a relationship. So if you really know that most people will not make a purchase on their first visit, why push them and turn them … [Read more...]

Filed Under: SEO / Google / Organic Traffic Tagged With: digital marketing, email, lead generation, lead magnets, list building

How Not to Miss the Benefits of the Most Common Online Tools You Have

June 6, 2017 By Jessica Mouser 52 Comments

How Not to Miss the Benefits of the Most Common Online Tools You Have

You could be missing opportunities to save time and money by using the most obvious online resources at your disposal. For example, you would hardly say that email is currently a groundbreaking invention. But Pew Research Center did a study that found that, as of 2013, 61% of workers see email as the most important tool for doing their jobs. Email beat the internet, phones (both landline and cell), and social media. Those surveyed said that all of those resources, to varying … [Read more...]

Filed Under: Small Business Advice Tagged With: Ecommerce, email, Google AdWords, online tools, website design

5 Ways To Improve Your Email Open Rates

February 14, 2017 By Zak Mustapha 16 Comments

5 Ways To Improve Your Email Open Rates

Email marketing is a proven way to register better business growth. However, you only achieve actual conversions rates when you opt for the right ways of marketing, which ensure that the email recipients do open your emails. While getting funding for business might be easy, running one successfully requires continuous efforts and monitoring. Email marketing is a boon for both small and large businesses, as it offers ample gains with low amounts of investment. But you only achieve … [Read more...]

Filed Under: Email Marketing, Increasing Conversion Rates Tagged With: email, email click-through rates, email marketing, email open rates

Big Brother Google and Yahoo! Too

March 18, 2011 By Gail Gardner 47 Comments

Imagine my surprise when I logged into a ymail account that is TOTALLY separate from this blog and saw blog posts going back to Dec 6, 2008 in someone else's Yahoo account. I log into lots of other people's email and AdWords advertising accounts and that causes some serious problems. Did you know that if you log out of one Google account and do not log into another Google account that everything you do is placed in the Google history of the account you were last logged into? Consultants could … [Read more...]

Filed Under: Privacy and Data Mining Tagged With: big brother, email, google, yahoo

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