It is a fact that more than 95% of visitors to a website will not purchase anything on their first visit. They are still in the researching phrase, are just browsing, or are simply unsure if your offering is what they need. It is because of this mindset that you need to know about lead magnets. It takes time to instill confidence, build trust, and develop a relationship. So if you really know that most people will not make a purchase on their first visit, why push them and turn them … [Read more...]
How Not to Miss the Benefits of the Most Common Online Tools You Have
You could be missing opportunities to save time and money by using the most obvious online resources at your disposal. For example, you would hardly say that email is currently a groundbreaking invention. But Pew Research Center did a study that found that, as of 2013, 61% of workers see email as the most important tool for doing their jobs. Email beat the internet, phones (both landline and cell), and social media. Those surveyed said that all of those resources, to varying … [Read more...]
5 Ways To Improve Your Email Open Rates
Email marketing is a proven way to register better business growth. However, you only achieve actual conversions rates when you opt for the right ways of marketing, which ensure that the email recipients do open your emails. While getting funding for business might be easy, running one successfully requires continuous efforts and monitoring. Email marketing is a boon for both small and large businesses, as it offers ample gains with low amounts of investment. But you only achieve … [Read more...]
Big Brother Google and Yahoo! Too
Imagine my surprise when I logged into a ymail account that is TOTALLY separate from this blog and saw blog posts going back to Dec 6, 2008 in someone else's Yahoo account. I log into lots of other people's email and AdWords advertising accounts and that causes some serious problems. Did you know that if you log out of one Google account and do not log into another Google account that everything you do is placed in the Google history of the account you were last logged into? Consultants could … [Read more...]
