Choosing the right plugins for your eCommerce site is crucial to your success and essential if you want your business to grow. Unfortunately, there are a ton of eCommerce plugins to choose from, all with different functionalities. This makes knowing which ones to use in your online shop challenging. And don’t think that just using the most popular plugins in the market will help. You’re going to need to evaluate your individual needs and do a little research if you want to make the most of … [Read more...]
12 E-Commerce Marketing Tools to Get More Sales in Less Time
Today’s consumers are on mobile devices, and micro-moments can happen anytime. Consumers expect brands to remain available to them in real time, so e-commerce marketing has changed a lot. Now, e-commerce marketing is all about keeping your brand visible to users during their micro-moments. First, people learn about your products. Then they compare your products with those of your competitors (here the unique selling point, or USP, comes into play). After that, users make the decision … [Read more...]