Today’s consumers are on mobile devices, and micro-moments can happen anytime. Consumers expect brands to remain available to them in real time, so e-commerce marketing has changed a lot. Now, e-commerce marketing is all about keeping your brand visible to users during their micro-moments. First, people learn about your products. Then they compare your products with those of your competitors (here the unique selling point, or USP, comes into play). After that, users make the decision … [Read more...]
10 Remarkable E-commerce Marketing Tips for Boosting Your Sales
Are you struggling with selling your eCommerce products? If your answer is “yes,” then you have to redefine your eCommerce marketing strategies. In this post, I have put together 10 remarkable eCommerce marketing tips to help you increase the revenue of your online store. 1. Create a Content Marketing Plan It is necessary to create a content marketing plan that includes your products, newsletters, social media, and videos. Adding a blog is key to educating your customers about your … [Read more...]