When you want to find a communication you had with someone important to you, where do you look first? Can you remember whether it was in an email you exchanged, or on Twitter, or was it on LinkedIn? Can you click on someone in your contact manager and see all the tweets, LinkedIn messages and email you've exchanged with that person? "Traditional CRM systems fail at relationship management and that’s why people don’t use them for engagement" ~ Jon Ferrara, Nimble CEO and previous founder of CRM … [Read more...]