How well your strategies work at connecting your content with the people you're targeting depends on your ability to amaze your audience with resource-rich content marketing. Look, there's an urgent need to connect and engage with customers and prospects alike. So your content marketing has a huge responsibility to help build your company. Your content marketing helps with anything from brand reputation to sales and everything in between. On top of that, you can't help but wonder if … [Read more...]
How to Make Readers Love Your Blog in 5 Simple Steps
92% of the companies who blogged multiple times a day acquired a customer through their blog. A blog can boost your business especially if you know how to convert a new visitor into a real-time reader, and then a “lead” who subscribes to your blog. The “stickier” you make your website and the more wow factor you deliver in your content, the better chances they’ll stay around for longer. Here are a few ways to do just that. … [Read more...]