If you’re a business owner who is just starting out, you might not have the big advertising bucks to spend on attracting consumers and staying ahead of the competition. But while TV and radio marketing can help grow your customer base, there are other steps you can take to attract a devoted following. Here are seven tips that will help you capture the attention of consumers. Strengthen Relationships Transforming a new small business into a success takes a lot of hard work. While certain … [Read more...]
How to Build Rock Solid Trust Online So Your Best Prospects Buy
So picture this: you're strolling along in a major department store, cold drink in hand, on one of the hottest days of the year. All of a sudden, from out of nowhere, in walk two extremely large males, wearing trench coats and ski masks! Does that particular image breed confidence and trust on your part, or do you think it might be safer if you just got the heck out of there asap? I'm definitely with you on that! Then again, maybe they just have a thing for wearing trench coats and … [Read more...]
Building Relationship Trust: Tell the Truth in Business or Lose Trust [Covey Videos]
Relationship Trust Little white lies. Everyone tells them to smooth things over and prevent scenes they would rather avoid. But I often see businesses and relationships fail because of issues where if they had told the truth it might have been painful - but not lethal to business relationships. Not long ago the owner of a cutting horse ranch fired his ranch manager and moved all his horses to another of his farms. Why? Because he lied and claimed he didn't know how a horse got hurt instead … [Read more...]
