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You are here: Home / Archives for blogging strategy

5 Ways Long-Form Content Is Going to Kick Your Butt in 2017

August 14, 2017 By Kenny Kline 1 Comment

5 Ways Long-Form Content Is Going to Kick Your Butt in 2017

Fluff bloggers beware: a 2017 study from Point Visible found that long-form content generates more than 9 times the leads that short blogs posts do. This statistic challenges a long-held assumption in the marketing world: short content is better because it better accommodates the short attention span of web users. And sure, it’s still true: the average user stays on a page for less than a minute. So why then does long-form content work? Maybe it’s a matter of not just targeting the … [Read more...]

Filed Under: Blogging Best Practices, Marketing (WOMM, Inbound) Tagged With: blogging best practices, blogging strategy, content strategy, long form content, search optimized content

The Impact of Social Media on Small Business Blogging

October 7, 2016 By Andy Bell 28 Comments

Computer-Small Business Blogging

Social media can have a massive impact on small businesses that are in the process of growing. And if a business has a blog, that combination can have even more power. You won’t be able to know just how strong of an impact social media can have until you try it yourself. Go on, give it a shot! If you own a small business, make a blog on the side that is related to your business. Post relevant information there. Not only will your blog gain visibility, but so will your main business … [Read more...]

Filed Under: Blogging Best Practices, Small Business Advice Tagged With: blogging best practices, blogging strategy, blogging tips, website traffic

How to Select a Niche for Your Blog

September 19, 2016 By Aqib Nazir 19 Comments

Select a Niche for Your Blog

So you are thinking to start a blog but don't know where to begin? Well, before you think any further, you must select a niche for your blog. A niche determines what kind of content you are going to create. But how do you choose a niche, and why is it important to select a niche before starting a blog? When you select a niche for your blog, you need to make sure your topic is something about which you are truly zealous. You will be spending a lot of time on the blog, so you should … [Read more...]

Filed Under: Blogging Best Practices Tagged With: blogging strategy, blogging tips, niche blogging, Select a Niche

The Shocking Truth About Blogging (Why I Almost Deleted My Own Blog)

September 9, 2016 By Theodore Nwangene 32 Comments

The Shocking Truth About Blog Building

Does the following scenario sound familiar to you? You have tried virtually all you could to convince yourself that your blog is on the right path, but you still have a feeling that something just isn’t right. Some “fake experts” say that your blog might just pick up if you keep on posting lots of articles. Then all your worries will be over. But the more you try to convince yourself this advice is true, the more the actual truth stares you in the face. My Story That’s exactly how I … [Read more...]

Filed Under: Blogging Best Practices Tagged With: blogging strategy, blogging tips, content strategy, successful blogging

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