The internet has opened countless doors for advertisers and marketers. There are now a number of platforms that were created specifically to enhance a business’ ability to reach a broader audience. One of the best tools an advertiser or marketer can use to widen their audience is Medium. Medium is a blogging platform that is used for long-form content. It is somewhat similar to Twitter in the sense that there is a constant flow of content that is uploaded by the users; however, it uses … [Read more...]
4 Questions to Ask Yourself Before Starting a Blog
Before you start a blog, you need to make sure that you properly plan. When learning how to start a blog, you are going to see a lot of different schools of thought. Some people will tell you to just get something out there. This is not usually effective since it can cause challenges with your site structure and quality later. In this article, we are going to talk about 4 questions to ask yourself before starting a blog. 1. What Am I Going to Blog About? Imagine that. You need to … [Read more...]
How to Build a Business Website Seamlessly With Minimal Skills
Starting your own website or blog isn’t as difficult as it once used to be. Thanks to the presence of platforms like WordPress and web building tools, anyone with little to no programming knowledge can start a website or a blog. In fact, even an ecommerce site can be started with just one click. If you are thinking about starting a website for your business, you will need to do a basic ground work to get your first project off the ground. Let’s walk you through the procedure: 1. Think of … [Read more...]
3 Reasons Why You Should Take Blogging for Your Business Seriously
Constant technological advancements are making it necessary for businesses to implement strategies to become prominent on the internet. An optimized website is definitely a critical component in the development of a comprehensive online branding and marketing strategy. But due to the world economy’s competitive nature, you have to do more. One way to effectively build your business brand awareness. Do this by giving your target audience useful and relevant content through consistent … [Read more...]
Are You Ready for AMP (Accelerated Mobile Pages)?
In case you're not aware, the internet is going mobile in a big way. Pinterest recently passed 200 million active users and reported that 85% of its searches were made via mobile. We are talking about a social app that has a really good desktop/laptop version. Yet mobile users are driving the site, and it has grown by a staggering 40% in the last year. It is clear why the internet is going mobile: two-thirds of the world's population is now connected via mobile devices, and everyone is … [Read more...]
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