Perhaps it’s been a long day. Perhaps you're on your way to work. Or maybe work is getting a little too boring. You probably turn to Instagram to find something interesting and funny, right? Instagram is the distraction of choice for most people. In fact, in a recent study from Facebook IQ and Ipsos Connect, lead researcher Vicki Molina-Estolano says: People surveyed who use both platforms (Facebook and Instagram) more often agreed that Instagram surprises and delights them than … [Read more...]
Why Businesses Should Use Social Media
The Business to Community blog (Twitter @b2community) published a post about What Your Customers Expect from Social Media that prompted me to comment and that comment turned into this post. The major benefit to consumers when companies have a presence in social media is that they do not have to find or figure out how to use the method that company provides to get a quick answer. Once someone knows how to ask a question on Twitter, Facebook or LinkedIn (and yes, IMHO, THOSE are the three … [Read more...]