As one of my favorite authors, Chuck Palahniuk, once stated, “the audience only wants a limited amount of honesty.” Most of your blog readers do not care where your information came from or if you double checked your sources. The audience doesn’t really stop trusting your personal brand if you have sponsored content placed on your channels. Marking your content as sponsored is a moral choice you make as a blogger and writer in order to inform your readers that you’re making some … [Read more...]