You have content marketing all figured out, eh? You are cruising through 2018’s business strategy planning without a hitch. However, do you have animated content calculated into your overall plan? You already know this: if you’re serious about increasing your brand’s online presence and authority, you need to produce killer content. Your content needs to entertain or educate. In other words, it needs to have an engagement factor. Having strong engagement represents success. This is … [Read more...]