Running an eCommerce business is challenging. Many struggle with whether to have their own site or simply sell on Facebook, Amazon, eBay, Etsy or other platforms. While they may be your partners, they are also your strongest competitors. Are you a brick and mortar business with no online store? You need one - yesterday! Each new study that comes out shows that ecommerce sales are growing. Even if your in-store sales are solid, why not capture a piece of the online market, too? Don't … [Read more...]
How Should You Handle Price Competition on Amazon?
What should you do when your Amazon competitor matches your price? Even worse, when your competitors undercut you? Will your sales plummet? That’s the logical conclusion, especially if they get the “Amazon’s Choice” flag. So should you cut your prices and race your competitors to the bankruptcy court? Customer Buying Behavior Amazon customers choose to buy from the site for many reasons: Low prices Reviews Ease of returns Free postage Good stock levels Free … [Read more...]
Amazon: The Wal-Mart of the Internet
NEW: How Close is Amazon to Doctor Who’s Kerblam? (Nov 24, 2018) WHY SO MANY BOYCOTT AMAZON CALLS? There are increasing calls to boycott Amazon, but I had no idea just how many different issues are involved and how serious they are until I started researching this post. Just like Wal-Mart, Amazon engages in unethical and unfair practices. If you are not familiar with the reasons many people - myself included - boycott Wal-Mart please read my post about How WalMart Practices affect … [Read more...]
The Truth About Buying UPC Codes
NEW: The Ultimate Guide to BarCodes If you ever wonder why I don't post daily it is because what should be simple is often incredibly complicated and all the research takes a lot of my time. I then publish the results so others don't have to reinvent the wheel. If you sell products - this post is important to you. Amazon has recently started requiring UPC codes for products listed for sale. UPDATE January 11, 2017. Erik Quivers made us aware of the following issue that barcode buyers … [Read more...]