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8 Tools for Better Social Media Powered Customer Service

May 31, 2016 By Amit Hooja 34 Comments

Social media is now a part of customer service that is undeniable. Companies without a social media page where customers can reach them quickly and effectively are going to face an uphill battle when it comes to maintaining a loyal fan base. There are too many competitors that are on the right page.

Creating a thorough customer service base on social media, or adding an element of social interaction on your website isn’t as hard as it might sound.

These tools will empower your customer service efforts across multiple platforms.

Respond

Table of Contents

    • Respond
    • Ringostat
    • Conversocial
    • Sprout Social
    • Lithium
    • Hootsuite
    • Buzzsumo Alerts
    • Nudgespot
  • The Real Tool: Vigilance

Respond Tool for Better Social Media Powered Customer Service 02-Ringostat-social-media-customer-service For those who are building their most active customer service base on Twitter, Respond is a great option. Track all mentions, respond to DM’s straight from your inbox, and build an active and engaged community.

It basically puts everything in one place on a more intuitive dashboard than you would find on Twitter itself. It starts at $19 per month, and has a pro edition for $39. For those who are looking for a more customized experience, you can check out their custom plan. They do offer a seven day free trial, so it is worth checking out.

Ringostat

Ringostat Respond Tool for Better Social Media Powered Customer Service

Not exactly a social-media focused tool, you’ll find this one a huge help. Ringostat is a call-tracking utility that helps you monitor your phone call conversions. One of its best parts is analytics reports: You’ll be able to see which days and time of day are most active for your (potential) customers. Now, chances are, these time slots coincide with when your customers are most active on social media, too!

Tweet, share and interact more actively based on these reports for more results!

Conversocial

Conversocial Tool for Better Social Media Powered Customer Service

Having multiple social platforms can be difficult to maintain for a business. The bustle and noise of each platform can make it even harder. Conversocial works by establishing patterns and generating more meaningful conversations across all networks.

It gives you the ability to cut through all the noise and really get the discussion going with your audience. This is a pricier tool, because it is more for enterprise use. If you have the budget for it, and you want something to really boost your social interactions, it is worth the money.

Sprout Social

Sprout Social Tool for Better Social Media Powered Customer Service

Aimed at full social campaigns, including analytics, research and engagement, Sprout Social has been a popular option for a long time. Just as the name suggests, they are looking to make your brand grow in the social sphere. Part of that is improving customer support across social networks.

They operate as a full social media dashboard, with plans starting at $59 per month. Starting at $99 per month they have help desk integration, which most medium to large companies are going to find very helpful.

Lithium

Lithium Tool for Better Social Media Powered Customer Service

Another tool for established companies, Lithium is an interesting application and service. It looks at your Total Community, the sum of all of your engagement and customer base.

They have both professional and enterprise versions to choose from, based on your size and needs. Prices are going to also depend on your needs, and they do cost on request.

Hootsuite

Hootsuite Tool for Better Social Media Powered Customer Service

Everyone knows about Hootsuite at this point, don’t they? They are one of the most popular social media management dashboards around. It isn’t hard to see how it can improve your customer service on different social networks.

Monitoring for mentions, watching hashtags, searching for opportunities to reach out, communicating with followers and keeping a record… there is a lot to do.

There are additional add-ons you can incorporate to make it a more integrated and helpful tool. Their webinars are worth checking out to see the more obscure features you may not be aware of, and to learn to really take advantage of their analytics.

Buzzsumo Alerts

BuzzSumo Tool for Better Social Media Powered Customer Service You knew this was going to be on the list… what list would be complete without it? Customer service goes beyond just responding to comments on a Facebook page. You have to look beyond it for mentions across the web.

Whether you are looking out for Yelp reviews, or seeing a review piece on a blog, you need to know when your brand is being spoken about. Then you can respond accordingly. Buzzsumo Alerts is an easy, free way to do that.

Nudgespot

Nudgespot Tool for Better Social Media Powered Customer Service 

You have probably noticed messaging apps on business sites lately. You go to the site, and a little box pops up in the corner from a customer service rep waiting to help you. This, to me, is the essence of social media customer service.

Sure, it isn’t on a third party platform. But it is even better, as it is right there on your site, ready to start a conversation. Nudgespot is available for teams to collaborate, and they have a free version to try before committing to one of their paid plans.

The Real Tool: Vigilance

Even if you didn’t use a single one of these tools (though why wouldn’t you?), there is one that makes all the difference in the world: vigilance. Remaining consistently on top of your customer interactions is a crucial element of being successful in your efforts.

I once helped a start-up where the founder would ignore social media pages, and even his help desk software, for months at a time. Customers became irate, and his start-up pretty much imploded. All because he wouldn’t stay on top of social and customer service, or hire someone who would.

Don’t make his mistake. These tools are key in maintaining your customer service team in a social media powered way.

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Amit Hooja

Amit Hooja is a technocrat with great business acumen. Amit developed a passion for technology at a very early stage of his life and has worn many functional and strategic “hats” throughout his career, including technology, marketing, and operations.
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Filed Under: Social Media Networking SMM Tagged With: buzzsumo, smm, social media, social media tools

Comments

  1. Laura says

    July 19, 2018 at 12:30 am

    As you said, Social Media has an inordinate impact on website, Truly that is a fact. Responding to users from social media is quite helpful.

    Reply
  2. Laura says

    July 4, 2018 at 5:22 am

    Thanks for providing some good info. Reaching users through social media and react, respond to them is quite easy. These tools will be very helpful.

    Reply
  3. Shalamova says

    March 25, 2017 at 2:13 am

    Hi Think So That Great Posts Were Posted By You Increasing Your Visitors And Likes.
    Every Time you Post Best and Informative Post
    Thanx For Sharing it With Public
    Shalamova would love you to read ..PPF Frequently Asked Questions(FAQ)My Profile

    Reply
  4. Lalita Sharma says

    October 25, 2016 at 3:49 am

    I Think You Give all the Ideas Are Brilliant and as well as So Helpful.Now A Days Social Media is Most Using Service in World that’s Why I Can Say that You Give Brilliant Ideas Regard This.
    Lalita Sharma would love you to read ..EPF Rules on PF withdrawal and Interest RulesMy Profile

    Reply
  5. Raju says

    October 5, 2016 at 9:59 pm

    i love HootSuite among those because i am using their premium service from beginning. i have never tried all other tools.
    Raju would love you to read ..EPF UAN status & ActivationMy Profile

    Reply
  6. Pankaj Joshi says

    July 24, 2016 at 5:33 pm

    Love this post. I was using SNAP plugin and hootsuite for long time. Now, I’ll give a try to above tools. By the way, wordpress users can use SNAP ( Social media auto poster ) plugin to automate their social media promotion.
    Thank you for sharing.

    Reply
  7. Annabel says

    June 23, 2016 at 7:39 am

    I preffer “Ringostat” tool for SMO Analysis and call tracking details.. The main reason to liking this tool is only for its analytics reports.. Analysis report is awesome feature of this tool.

    Thanks for sharing other tools.. I will try all of these tool..

    Reply
  8. Mohit Shah says

    June 17, 2016 at 6:39 pm

    Now a days social media is growing very fast day by day and some more and many features ave added. So competition in social media is also high.

    Reply
  9. Luna Bahar says

    June 6, 2016 at 10:40 am

    Hi Amit Hooja,

    Thanks Amit Hooja for sharing this interesting post. I have found Hootsuite one of the best tools for social media. I am saying this so confidentially, because I am using this personally. This tool really helps me very much to manage my all social media accounts, campaigns, customer services and many other things. I did like to recommend it to all social media managers. Thanks

    Reply
  10. Louis Lh. says

    June 6, 2016 at 9:00 am

    Definitely try Buffer as well, they are great for twitter and able to analysis which are the best time to tweet, definitely useful.
    Louis Lh. would love you to read ..Diet Today? But Don’t Go on a Diet… Why?My Profile

    Reply
  11. Joyce A. Meehan says

    June 4, 2016 at 6:57 pm

    Awesome! Great article listed with valuable social service tools. Tools are very effective to increase social engagements & build relationship. Just bookmark this post. Keep Posting! awaiting for another nice article.
    Joyce A. Meehan would love you to read ..The Best Lithium Ion Black and Decker ChainsawMy Profile

    Reply
  12. Neha Kapoor says

    June 4, 2016 at 1:43 pm

    I got a really good reach when it comes to organic traffic but i m still struggling when it comes to social media targeting. I hope this post will help me to better it. Thanks a lot.

    Reply
    • Gail Gardner says

      June 5, 2016 at 2:26 am

      Hi Neha,

      Read the post about Socedo which could help: How to Generate and Close Social Leads On Twitter.

      For how to get results on Facebook, see How to Grow Your Facebook Page to 1 Million Real (Unpaid) Followers.
      Gail Gardner would love you to read ..How A 26 Year Old Built a Brand That Changed Over a Million LivesMy Profile

      Reply
  13. David Stokrp says

    June 4, 2016 at 1:00 pm

    Thanks for your professional and useful Article sharing. I go through the all meaningful points and I’ll utilize in my campaign.

    Reply
  14. Oluseye says

    June 4, 2016 at 10:45 am

    Tools are basically for the purpose of empowering one’s customer service efforts. Though some dont really focus on social media. Like some are for analytics tracking (say, to determine the best and active days for customers)

    Great compilation.

    Reply
  15. Sabih says

    June 3, 2016 at 5:44 pm

    Amit this is great list of some nice tools.

    I have only used HootSuite and I think it is time for me to test and try a few other tools.

    Thumbs up.
    Sabih would love you to read ..What is Affiliate Marketing: Understanding the BasicsMy Profile

    Reply
  16. Robin Khokhar says

    June 3, 2016 at 1:54 pm

    Hi Amit,
    I have been using HootSuite for a long time and it is a good tool. Although i will also be checking the other tools that you have shared.
    thanks for sharing.

    Reply
  17. Aysha Roy says

    June 3, 2016 at 6:46 am

    This is very helpful post. Its nice to have an information like this. looking further for something new.
    Aysha Roy would love you to read ..Israel-Palestinian Peacemaking to be MoribundMy Profile

    Reply
  18. christian says

    June 3, 2016 at 12:50 am

    Very helpful! It is good to bring the best customer service no matter the platform. I have used HootSuite before but was unaware of the other options out there. I will be taking a further look into Sprout Social because I think my business can benefit from that.

    Reply
  19. Ashvin says

    June 2, 2016 at 2:11 pm

    Hi Amit,
    This is my first visit on your blog and really very impressed with this post, these tools are very helpful, bookmarked it and will definitely try it in coming days.

    Thanks for it.

    Regards,
    Ashivin
    Ashvin would love you to read ..12 Techy Ways To Improve Website Conversion RateMy Profile

    Reply
  20. Vikas Kumar says

    June 2, 2016 at 12:50 pm

    Hi Amit,

    Thanks for sharing best tools for better social media powered customer service.

    I never use 6 in 8 social media. And also i never heard these 6 social sites.
    Vikas Kumar would love you to read ..Top 10 Best Dictionary App for Android [OFFLINE]My Profile

    Reply
  21. Luna Bahar says

    June 2, 2016 at 12:20 pm

    Hi Amit Hooja,

    Before commenting on this post, I have tried some tools for my experience, and I have found all these very helpful for the best services. Thanks for sharing your experience with us.

    Reply
  22. Castell says

    June 2, 2016 at 9:44 am

    Thanks for the post. All tools you mentioned are great. I have used few of them and few are new to me which I am going to use soon. Thanks again, keep posting such informative stuff.

    Reply
  23. Asif says

    June 2, 2016 at 9:25 am

    Informative post, I am visit on your blog on daily basis and learned something new it, Thanks for shared helpful post, I will try It.
    Asif would love you to read ..How to Setup a Custom Domain Name on BloggerMy Profile

    Reply
  24. Mark Reynolds says

    June 2, 2016 at 8:42 am

    Been looking for blog posts like this. Informative and very precise. Hope more blogs are like this. Not just posting blogs for the sake of posting with no essence. Thanks for this mate.

    Reply
  25. Carrie R. McNair says

    June 2, 2016 at 8:04 am

    Excellent info here, I am currently doing some research and found exactly what I was looking for.
    Carrie R. McNair would love you to read ..How To Make A Homemade Incubator For Chicken EggsMy Profile

    Reply
  26. Munyole says

    June 2, 2016 at 7:19 am

    I am using respond on twitter and I have found the tool quite useful in responding to my customer’s concerns. It is a useful tool

    Reply
  27. insan says

    June 2, 2016 at 12:53 am

    Thank you for your discussion. it is very useful for my blog that talks about teen relationships.Most of it all yet I know, I think this is very useful for the development of my blog. I want to ask about benefits and buzzsumo buzzer alerts?
    insan would love you to read ..Cara PDKT paling Oke Lewat FacebookMy Profile

    Reply
  28. mir says

    June 1, 2016 at 7:52 pm

    thank you owner. Nice article.. blog commenting is great for seo 8 Tools for Better Social Media your article has help me and have given me a new perspective about seo 8 Tools for Better Social Media and blog commenting.Thanks a lot………………….!

    Reply
    • Gail Gardner says

      June 5, 2016 at 2:43 am

      Hi Mir,

      You create BuzzSumo alerts here and this post explains how to use them.
      Gail Gardner would love you to read ..How A 26 Year Old Built a Brand That Changed Over a Million LivesMy Profile

      Reply
  29. pawan says

    May 31, 2016 at 6:57 am

    Great post for Social media. It will definitely help to readers. These are the list of some awesome tools that will help us to share the content over the social media, Thank you for sharing.!!
    pawan would love you to read ..Best video player apps for smartphones : Complete listMy Profile

    Reply
  30. Savya says

    May 31, 2016 at 6:43 am

    Hi Amit,

    Thanks for adding multiple tools here. I have been using hootsuite and buffer since a long time. Yet to explore other tools like Respond and sproutsocial. It definitely looks like a worth trying tool.

    Reply
  31. bandar sbobet says

    May 31, 2016 at 6:33 am

    i think your website is really very good, in terms of speed and also post that you post. maybe you should always update every time so that your website visitors is increasing

    Reply
  32. Imad Zidan says

    May 31, 2016 at 6:23 am

    I don’t usually comment but I gotta say thankyou for the post on this amazing one : D.

    Reply

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