Search engines use algorithms to rank webpages for different queries. To improve a page’s chances of ranking for a keyword, the content of that page must be optimized for that keyword. Keyword optimization covers the entire process of research, analysis, and placement of keywords on a page to improve the page’s ranking and drive more traffic to the page. Keyword optimization is important in digital marketing overall. In fact, keywords optimization is a compulsory aspect of search … [Read more...]
How To Protect Your Company from Employment Litigation
One of the pitfalls a company may face in its life is employment litigation. Former or current employees may be able to sue a company and force it to spend tens of thousands of dollars in litigation. For small businesses, this could lead to possible financial ruin. Instead of going through a costly court battle, companies should aim to protect themselves from a messy litigation with these smart strategies. Document Everything A good place to start for avoiding court battles is … [Read more...]
Best Business Phone Services for Startups and Small Businesses
A successful small business reaches a point when simple web interaction no longer accounts for nor covers all of their needs. But leveling up can seem overwhelming, especially when the calls start rolling in on a personal phone number. Once regular customer service becomes a part of your startup’s operations, you’ll find you need more than your cell phone. Skip over-complicated telemarketing systems and try a VoIP (Voice Over Internet Protocol) system. These business phone … [Read more...]
How to Optimize Social Media ROI Using Oktopost [VIDEO]
Nothing is more important than knowing the time your team is spending on social media is generating leads and profit. Tracking is essential to optimize social media ROI. Because Oktopost integrates seamlessly with third-party CRM and marketing automation systems such as Salesforce, Marketo and Act-on, leads generated on social media go directly into the top of your sales funnel. When it comes to the bottom line, follows and retweets are not the most important KPIs (Key Performance … [Read more...]
Chatbots and Artificial Intelligence: Supercharge Your Dropshipping Business
eCommerce businesses were started due to the boom in technological advancements. Now, with AI and chatbots, there is no stopping online dropshipping businesses. In fact, predictive analytics has now become an inseparable part of such platforms. AI has enhanced each aspect of ecommerce platforms and reduced human errors to a nominal number. Let us see how. How Chatbots and AI Supercharge Dropshipping Businesses Efficient Allocation of Human Resources AI chatbots do not get … [Read more...]
- « Previous Page
- 1
- 2
- 3
- 4
- 5
- 6
- …
- 306
- Next Page »
