Success comes from applied experience. The fast way to achieve more is to have access to the expertise of others. Did you know that expertise comes from experiences and leads to becoming an expert? Did you know that I volunteered to be the community manager of the relaunched BizSugar Mastermind Community? I am personally inviting you to join us - and everything is totally free! What is a Mastermind Community? Learning from others and bouncing your ideas around are just two of the … [Read more...]
11 Unique Content Marketing Examples Inspired By Brand Strategies
Have you been doing content marketing for quite some time? And now are you running out of ideas to create fresh, unique content campaigns? Maybe when you started with your content marketing strategy, you had loads of ideas lined up to create rich content that not only provided value to your audience, but also helped to engage them and generate leads. Maybe this is how you tried getting ideas for your content: Keyword & competition research around your topic Checking questions … [Read more...]
Ann Smarty Answers About Link Building and Featured Snippets
Although the live event is now over, you can still come see all the great questions and comprehensive answers Ann Smarty provided about Featured Snippets, Link Building, and the effect of commenting on our sites. See the questions below and go to the Mastermind Community for her responses and images. Join us in the BizSugar Mastermind Community this coming Wednesday, February 6, 2019 from 9 a.m. to 5 p.m. EST. Ann Smarty will be answering your questions about SEO, link building, and … [Read more...]
Greatest eCommerce Competitive Risks to Small Businesses
Running an eCommerce business is challenging. Many struggle with whether to have their own site or simply sell on Facebook, Amazon, eBay, Etsy or other platforms. While they may be your partners, they are also your strongest competitors. Are you a brick and mortar business with no online store? You need one - yesterday! Each new study that comes out shows that ecommerce sales are growing. Even if your in-store sales are solid, why not capture a piece of the online market, too? Own Where … [Read more...]
Understanding Customer Churn and How to Prevent it
Philip Kotler is one of the best marketing minds the world has ever seen. In one of his books, Kotler had suggested that the average company looses anywhere between 10 to 30 percent of customers each year. Although a number of studies disagree with this figure, there is a consensus here that customer churn, at least some of it, is unavoidable. There are several reasons why a customer chooses to stop doing business with you. Some of it is internal - for example, the customer may no longer … [Read more...]
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