This is the information you will use wherever you open accounts for your business or Web site. Be sure to save copies and provide this information to anyone assisting you. Be consistent now and you'll be thankful you did. It is far easier if you have the same data across every site. If you are doing link building, submitting your site to local search, or using social networking to increase traffic DO THIS FIRST. … [Read more...]
Create Your Business Persona
A unique business persona is required to keep your online business presence separate from your personal activities and those of others using your computers. This post is not about what you should reveal online or whether you should "act more businesslike" than your true self. This post is solely about using separate information and accounts to keep your activities online separate for each project you undertake. Ready to Start Creating Your Persona Now? … [Read more...]
Increase Your Business Profitability by Consistently Using The Grow Map Process
We share here the process we use to document all of the actions, usernames, passwords, link requests and much more - everything that is done to increase the online visibility of any business or Web site. Some of these steps are best undertaken in a particular order because accounts opened in early steps are used in later ones. Each step will link to additional information for that step. When using this process watch for these: … [Read more...]
Search Engines Are NOT As Important As Many Believe They Are Because
Most SEOs would be appalled at the title of this post: Search Engines Are NOT As Important As Many Believe They Are Because... Because Search Engines are NOT anyone's target audience! It is not the search engine that reads what you post. It is not the search engine that buys products or services your business sells. You do not create content for the search engines. Your target audience is people! I highly recommend we all stop focusing on search engine placement - which is a grand example … [Read more...]
Increasing Incoming Links: THE Most Important Way to Increase Online Visibility
Few realize that as complicated as it is to do it well, building a site is the easy part. No matter how beautiful, brilliant, or useful your site is, if no one can find it your work will come to naught. Behind the supposed secrets of SEO (Search Engine Optimization), and search engine listings, and submitting directories is one great truth: you have to make it easy for people to find you. The secret of being found on the Internet is the same as the secret of real estate: Location, location, … [Read more...]
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