Every blog has a goal - even if you don't define it before you start blogging. Find out how to use a blog to promote your services below. Deciding what your goal will be in advance is a much more efficient and effective method for ensuring your work will pay off. Before you choose and register a domain name or sign up for hosting, first determine your goal and what to write. How to Get a Blog It is far easier today to start a blog by yourself than it was when I found a web designer … [Read more...]
Influencer Marketing Guide For Maximum Business Growth
Business growth is always a top priority for business owners, especially in today’s fast paced digital age. Businesses that leverage digital mobile means to reach customers are maximizing growth, and finding success around every corner. The smartphone and social media play a role in this business growth. Businesses now have direct 24/7 access to target audiences via smartphones and social media. However, consumers are pretty savvy. They don’t necessarily trust the marketing messages … [Read more...]
Why You Need to Invest in Mobile Marketing [Infographic]
When my 19-year-old brother recently got off his shift at Chick-Fil-A and checked his phone, he told me that he had over 300 unread text messages. He says that the most unread texts he’s ever had at one time is 500. Depending on whom you ask, my brother is on the cusp of being either a millennial or part of Generation Z. It has been widely observed that both groups use their smartphones a lot. Because the rising generation spends so much time on technology, businesses ought to be … [Read more...]
5 Effective Grassroots Marketing Strategies to Use in 2020
Many small business owners don't have the budget to sponsor massive advertising campaigns. That's why they rely on grassroots marketing to help them get their message across to their target audience in the most cost-efficient way. Grassroots marketing simply refers to "starting from the ground up" which is where most brands begin. Although grassroots marketing is particularly well-suited to small businesses, it can also be used by larger brands as an effective strategy to make … [Read more...]
Bullying Prevention: Taking a Stand Against Bullying [Infographic]
Remember when bullying prevention was a big deal in the media? Where has all the coverage gone? It is doubtful that bullying has simply ceased. October is still National Bullying Prevention Month. But did you see any coverage on it? This post was originally written in 2012, but I'm updating it today because bullying continues and it can ruin or even end lives. Before I say anything else, I encourage you to listen to this message from one very wise TV anchorwoman and share it with … [Read more...]
