One of the most important posts we’ve made to date was There is NO Done Because There is Always More To Do. Until you develop an eye for what is missing on your site, how will you know how much that lack is holding you back?
We spot important missing elements on even the most beautiful, popular, and best designed sites. Starting today I will start posting links to these already excellent sites with commentary on what they’re missing that could make a significant difference in their online success.
Each of these will be written as separate posts and linked into this post. You can come back any time and click on this one page to get summaries of each of the site reviews. That will allow you to quickly click through to the subjects that most interest you and find the best strategies for making your Web site even better.
Not all blogs are meant to be read only in a linear fashion. Some, like GrowMap, are intended as references: collections of the most pertinent and best information on subjects related to growing a business using the Internet.
You can get more out of this blog by using the categories, sub-categories, and search function to quickly hone in on the reference material you need today. Look for both overview posts offering the big picture and detailed posts of how to apply them.
That brings us to our first and most important missing function – one EVERY Web site, blog, or ecommerce store MUST have, prominently positioned. If you’re an ecommerce store, upgrading this function will immediately increase your sales. If you haven’t already guessed this function is your Site Search.
Here are the important missing elements that can improve YOUR site:
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