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5 Ways to Establish Your Credibility and Trust in the Marketplace

April 30, 2019 By Zak Mustapha 28 Comments

Why do you even want to do that?

5 Ways to Establish Your Credibility and Trust in the Marketplace

Yes, YOU — reading this article. Exactly why do you want to establish your credibility and trust?

Is it to make more money?

Or to inspire more people?

Is it to spread the word about your cause?

Well whatever your goals might be, I’m going to show you 5 ways you can apply today to enhance your reputation in the marketplace.

Let’s begin…

Table of Contents

  • 1.     Have A Face
  • 2.     Add 5X Value
  • 3.     Don’t Be Flaky
  • 4.     Build A Social Library
  • 5.     Be A Trouble Maker
  • Conclusion
      • Zak Mustapha
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1.     Have A Face

There are two reasons for this…

Actually, hold on, what do I mean by “have a face”? I mean build a personal brand rather than just a corporate brand and here’s why…

Reason #1: People trust people and people do business with other people.

Reason #2: When you build a personal brand, it’ll be easier to grow your other ventures. Think of Elon Musk or Steve Jobs who saved their empires from falling. Or Kylie Jenner who became the youngest billionaire due to the massive personal brand she’d already built before launching her cosmetics brand.

I don’t know what to say. Would you like to harness the same power by building your personal brand?

Action: Having a zoomed in high definition photo will make it easier for people to instantly recognize you.

2.     Add 5X Value

To build a loyal fan base you must add value to other people’s lives.

If you only takeaway one thing from this post then it’s this.

Think of all the people YOU follow on social media or whatever platform you frequent.

Those that educate you, make you laugh and give you a boost of inspiration.

You want to become the same for YOUR target audience.

Ask yourself this question… would you follow yourself?

Action: Think of how you can offer 5 times more value than your competitors.

3.     Don’t Be Flaky

Whether you’re looking to build a personal brand or a corporate brand it’s all about the reputation you’ve built…

…

Wait for it…

Over time!

That’s right, there’s no overnight success. A brand is built over time.

It doesn’t have to take years to see results, but it does take time to build something substantial.

That’s why publishing content on a consistent basis is key.

Imagine your brand as your credit score, you need to have a history of spending and paying back on time. That consistency is what helps you build that credit score.

It’s the same thing with building a brand.

Action: Create a publishing schedule that you will stick to so you can maintain consistency.

4.     Build A Social Library

When you talk about yourself, it doesn’t really mean much. I mean nobody is gonna say “I suck, don’t buy from me.” On their website. It’s always about how great they are and what successes they’ve achieved.

People have heard that so much that it no longer holds any weight.

But when somebody says something good about you, it’s not just you tooting your own horn.

Now there are other people tooting your horn.

And the more people who praise you, the more others will get intrigued to find out more about it.

In fact, if after working with every single person, you just asked them for a testimonial or to shoot a quick video briefly talking about their experience working with you… over time you’re gonna build yourself a library of social proof that you can just slap on your website.

Action: Ask everyone you work with to create a testimonial for you, briefly talking about their experience with you. Make sure it’s genuine and coming from the heart. No scripted fake stuff.

5.     Be A Trouble Maker

Not by picking fights with people, but by voicing your strong opinions on your topic… because that’s how real people are. Nobody likes people who are vanilla (well I love vanilla ice cream) but when you don’t stand for anything or have a strong opinion on something you won’t stand out.

Will your strong opinions offend people? Of course! In fact, there is only one guarantee when building a powerful brand – you’re going to get haters.

On the other hand, your strong opinions will attract your fans who believe in what you believe – and that’s who you’re serving. Because haters aren’t going to pay you – your fans will.

Action: Have an opinion and don’t be afraid to share it with others. Embrace the hate and the love. Being neutral doesn’t stand out.

Conclusion

You now have 5 actions to take to improve your credibility and trust in the marketplace.

Are you going to just jump onto the next article looking for more information or are you going to implement what you’ve learnt?

I mean isn’t that the point of knowledge? So, it can be applied and produce results for its reader?

So, what are you going to do today?

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Zak Mustapha

Zak Mustapha is a High-Ticket Closer who helps influencers, coaches and marketers with packages over $2.5K multiply their sales and achieve exponential growth. You can find out more on how he helps them do all thatwithout them paying anything from their pocket.
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Latest posts by Zak Mustapha (see all)

  • 5 Ways to Establish Your Credibility and Trust in the Marketplace - April 30, 2019
  • Ten Ways to Add More Subscribers to Your Email List Each Month - March 27, 2017
  • 5 Cyber Security Measures Your Business Needs to Consider - February 20, 2017
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Filed Under: Small Business Advice Tagged With: branding, credibility

Comments

  1. Syed Brothers says

    April 25, 2020 at 5:23 am

    This is incredible i learned a lot .By these tips they really focus on a lot of neat points

    Reply
  2. Snakey says

    May 16, 2019 at 4:40 am

    These are all easy to understand The information provided in this write up are really useful and helpful
    Snakey would love you to read ..Main Wahi Hoon Raftaar And karma mp3 song lyrics | Raftaar new SongMy Profile

    Reply
  3. vinayak says

    May 14, 2019 at 5:28 am

    your thought was easy but the reality is very different, trust won’t come easily its very difficult gain so tell me about this

    Reply
  4. Clark says

    May 14, 2019 at 4:57 am

    Rana. You’ve got this information down by experience. Thanks for sharing. So true and I’m glad you took your time to share with us.
    Clark would love you to read ..6 Best hunting tree saddle – Versatility of tree saddlesMy Profile

    Reply
  5. Adrina says

    May 13, 2019 at 6:29 am

    Hi,

    This is nice post for establish your credibility with best understanding post and thanks a lot for sharing with us.

    Reply
  6. Sharlene Andrade says

    May 8, 2019 at 9:06 pm

    One great way to gain the trust of the market nowadays is to be able to make your business online present. There’s a lot of ways to do it but first you need to know the basics of it. In the Philippines, SEO companiesPhilippines, SEO companies put a lot of effort regarding this matter. Thank you so much for sharing!
    Sharlene Andrade would love you to read ..How Google Hummingbird Affected SEOMy Profile

    Reply
  7. Shintu Cherian says

    May 8, 2019 at 10:24 am

    We need lots of experiance in the market for better credibility. We have to be on the ground for a long time
    Shintu Cherian would love you to read ..Wedding Videography in KottayamMy Profile

    Reply
  8. Beth Worthy says

    May 8, 2019 at 2:42 am

    These are all easy to understand, impactful, and credible ways to build and amplify one’s branding immensely and make your place in a competitive marketplace. Made a useful and interesting read, Zak. 🙂
    Beth Worthy would love you to read ..5 Reasons Why You Should Consider Using Academic Transcription ServicesMy Profile

    Reply
  9. mehak says

    May 7, 2019 at 2:25 pm

    Awesome post….
    Thanks for sharing……………..
    this is very helpful and informative article..
    keep it up………………..
    mehak would love you to read ..Egg dishMy Profile

    Reply
  10. Aliya says

    May 7, 2019 at 3:15 am

    Great and informative post. You really shared the helpful information. Every business in the world depends on trust base between itself and customer. Keep sharing your knowledge and research.
    Aliya would love you to read ..See through Skywalk in PakistanMy Profile

    Reply
  11. Dev chaudhary says

    May 7, 2019 at 2:28 am

    Hey Rana, you are absolutely right! without trust we can’t start anything. so trust is a basic pillar of any business. So thanks for sharing your views here. I really like to see it here.

    Reply
  12. Nikita Dikshit says

    May 7, 2019 at 2:16 am

    Hi there,

    Actually, I was searching for some information on Online marketing. and eventually, I came across your article. The article was super descriptive. These are good tips to improve your credibility & trust follow which increase brand loyalty.
    Thank you
    Nikita Dikshit would love you to read ..HomepageMy Profile

    Reply
  13. Munyos says

    May 7, 2019 at 1:34 am

    Establishing trust and credibility in the market requires immense strategies and knowledge. Indeed, your explanation of building a social library is crucial. It goes a long way in growing your business reputation in this era of internet

    Reply
    • Zak Mustapha says

      May 10, 2019 at 8:40 pm

      Hey Munyos,

      Thanks for your comment. Truly that’s the one that’s the hardest. Because you have to deliver solid work before you can get a testimonial in the first place.

      But it’s also one of the most valuable.
      Zak Mustapha would love you to read ..3 Forgotten Sales Tactics to Boost Your Sales NowMy Profile

      Reply
  14. Brista Torris says

    May 6, 2019 at 5:02 am

    Nice article! Customer satisfaction is always at first site. It give me recommendation that be legal with your customers.

    Reply
  15. scott hale says

    May 6, 2019 at 2:25 am

    Thanks for sharing the unique blog. i know about the importance of when you do business & lost your trust from the marketplace . Through this article everyone knows the tips for establish your credibility & trust in the market. Keep Going

    Reply
  16. Molly Harris says

    May 6, 2019 at 2:00 am

    All 5 options for improving your credibility and trust in the marketplace are totally great. thanks for sharing this blog. thanks for sharing such a nice blog.

    Reply
  17. clare says

    May 5, 2019 at 9:22 am

    hi..Nice one . this is very important when you do business.thank you for sharing .

    Reply
  18. Atooz says

    May 5, 2019 at 7:29 am

    Nice article. Keep posting this type of articles.
    Keep Blogging.
    Really face value is very important for establishing trust in marketplace.

    Reply
  19. Swotah says

    May 5, 2019 at 5:06 am

    This is great stuff. Trust is everything to build a great business relationship.

    Reply
  20. Devika Bhoyar says

    May 4, 2019 at 6:11 am

    Hello,

    This blog has all the information needed for establishing credibility and trust in the marketplace.
    Great Post,

    Thank you for this amazing article.

    Reply
  21. cheryl manve says

    May 3, 2019 at 6:54 am

    Hello Zak,

    Establish credibility is essential for any business nowadays. Very informative post and keep sharing like this. All the best for you!

    Reply
  22. Nikita Shevchenko says

    May 3, 2019 at 5:33 am

    Trust is one of those things that are hard to gain and easy to lose. Time, patience, and above-average quality of your work/services can get you more than ever hoped for!

    Reply
  23. Hannah Lagdameo says

    May 3, 2019 at 12:22 am

    I couldn’t agree more with you. You’re points are all well taken. It really takes time before a business to be known in the market and to gain loyal costumers. Thank you for sharing this awesome article. All the best!

    Reply
  24. Fiona Manoon says

    May 2, 2019 at 12:26 am

    Great Post.
    You have provided very useful information in your article.
    Thanks for posting this brilliant post .
    Keep Blogging !!

    Reply
  25. Oluwaseun says

    May 1, 2019 at 11:51 pm

    Nice one. The information provided in this write up are really useful and helpful. Once you lose your credibility or value in the market, the business surfers a heavy damage. Good job
    Oluwaseun would love you to read ..MARRIAGE: TOGETHER FOREVERMy Profile

    Reply
  26. Rana Rahul says

    May 1, 2019 at 2:10 am

    this is very important when you do business and you lost trust from the marketplace and in business we need trust. All 5 options for improving your credibility and trust in the marketplace are totally great. thanks for sharing this blog

    Reply
    • Zak Mustapha says

      May 2, 2019 at 6:21 pm

      Hey Rana, so true. Without trust you can’t do business with anyone. You can’t even help anyone whether that be free or for money because trust is a prerequisite for any relationship to begin.

      Reply

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