Why do you even want to do that?
Yes, YOU — reading this article. Exactly why do you want to establish your credibility and trust?
Is it to make more money?
Or to inspire more people?
Is it to spread the word about your cause?
Well whatever your goals might be, I’m going to show you 5 ways you can apply today to enhance your reputation in the marketplace.
Let’s begin…
1. Have A Face
There are two reasons for this…
Actually, hold on, what do I mean by “have a face”? I mean build a personal brand rather than just a corporate brand and here’s why…
Reason #1: People trust people and people do business with other people.
Reason #2: When you build a personal brand, it’ll be easier to grow your other ventures. Think of Elon Musk or Steve Jobs who saved their empires from falling. Or Kylie Jenner who became the youngest billionaire due to the massive personal brand she’d already built before launching her cosmetics brand.
I don’t know what to say. Would you like to harness the same power by building your personal brand?
Action: Having a zoomed in high definition photo will make it easier for people to instantly recognize you.
2. Add 5X Value
To build a loyal fan base you must add value to other people’s lives.
If you only takeaway one thing from this post then it’s this.
Think of all the people YOU follow on social media or whatever platform you frequent.
Those that educate you, make you laugh and give you a boost of inspiration.
You want to become the same for YOUR target audience.
Ask yourself this question… would you follow yourself?
Action: Think of how you can offer 5 times more value than your competitors.
3. Don’t Be Flaky
Whether you’re looking to build a personal brand or a corporate brand it’s all about the reputation you’ve built…
…
Wait for it…
Over time!
That’s right, there’s no overnight success. A brand is built over time.
It doesn’t have to take years to see results, but it does take time to build something substantial.
That’s why publishing content on a consistent basis is key.
Imagine your brand as your credit score, you need to have a history of spending and paying back on time. That consistency is what helps you build that credit score.
It’s the same thing with building a brand.
Action: Create a publishing schedule that you will stick to so you can maintain consistency.
4. Build A Social Library
When you talk about yourself, it doesn’t really mean much. I mean nobody is gonna say “I suck, don’t buy from me.” On their website. It’s always about how great they are and what successes they’ve achieved.
People have heard that so much that it no longer holds any weight.
But when somebody says something good about you, it’s not just you tooting your own horn.
Now there are other people tooting your horn.
And the more people who praise you, the more others will get intrigued to find out more about it.
In fact, if after working with every single person, you just asked them for a testimonial or to shoot a quick video briefly talking about their experience working with you… over time you’re gonna build yourself a library of social proof that you can just slap on your website.
Action: Ask everyone you work with to create a testimonial for you, briefly talking about their experience with you. Make sure it’s genuine and coming from the heart. No scripted fake stuff.
5. Be A Trouble Maker
Not by picking fights with people, but by voicing your strong opinions on your topic… because that’s how real people are. Nobody likes people who are vanilla (well I love vanilla ice cream) but when you don’t stand for anything or have a strong opinion on something you won’t stand out.
Will your strong opinions offend people? Of course! In fact, there is only one guarantee when building a powerful brand – you’re going to get haters.
On the other hand, your strong opinions will attract your fans who believe in what you believe – and that’s who you’re serving. Because haters aren’t going to pay you – your fans will.
Action: Have an opinion and don’t be afraid to share it with others. Embrace the hate and the love. Being neutral doesn’t stand out.
Conclusion
You now have 5 actions to take to improve your credibility and trust in the marketplace.
Are you going to just jump onto the next article looking for more information or are you going to implement what you’ve learnt?
I mean isn’t that the point of knowledge? So, it can be applied and produce results for its reader?
So, what are you going to do today?
Latest posts by Zak Mustapha (see all)
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These are all easy to understand The information provided in this write up are really useful and helpful
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your thought was easy but the reality is very different, trust won’t come easily its very difficult gain so tell me about this
Rana. You’ve got this information down by experience. Thanks for sharing. So true and I’m glad you took your time to share with us.
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Hi,
This is nice post for establish your credibility with best understanding post and thanks a lot for sharing with us.
One great way to gain the trust of the market nowadays is to be able to make your business online present. There’s a lot of ways to do it but first you need to know the basics of it. In the Philippines, SEO companiesPhilippines, SEO companies put a lot of effort regarding this matter. Thank you so much for sharing!
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We need lots of experiance in the market for better credibility. We have to be on the ground for a long time
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These are all easy to understand, impactful, and credible ways to build and amplify one’s branding immensely and make your place in a competitive marketplace. Made a useful and interesting read, Zak. 🙂
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Awesome post….
Thanks for sharing……………..
this is very helpful and informative article..
keep it up………………..
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Great and informative post. You really shared the helpful information. Every business in the world depends on trust base between itself and customer. Keep sharing your knowledge and research.
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Hey Rana, you are absolutely right! without trust we can’t start anything. so trust is a basic pillar of any business. So thanks for sharing your views here. I really like to see it here.
Hi there,
Actually, I was searching for some information on Online marketing. and eventually, I came across your article. The article was super descriptive. These are good tips to improve your credibility & trust follow which increase brand loyalty.
Thank you
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Establishing trust and credibility in the market requires immense strategies and knowledge. Indeed, your explanation of building a social library is crucial. It goes a long way in growing your business reputation in this era of internet
Hey Munyos,
Thanks for your comment. Truly that’s the one that’s the hardest. Because you have to deliver solid work before you can get a testimonial in the first place.
But it’s also one of the most valuable.
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Nice article! Customer satisfaction is always at first site. It give me recommendation that be legal with your customers.
Thanks for sharing the unique blog. i know about the importance of when you do business & lost your trust from the marketplace . Through this article everyone knows the tips for establish your credibility & trust in the market. Keep Going
All 5 options for improving your credibility and trust in the marketplace are totally great. thanks for sharing this blog. thanks for sharing such a nice blog.
hi..Nice one . this is very important when you do business.thank you for sharing .
Nice article. Keep posting this type of articles.
Keep Blogging.
Really face value is very important for establishing trust in marketplace.
This is great stuff. Trust is everything to build a great business relationship.
Hello,
This blog has all the information needed for establishing credibility and trust in the marketplace.
Great Post,
Thank you for this amazing article.
Hello Zak,
Establish credibility is essential for any business nowadays. Very informative post and keep sharing like this. All the best for you!
Trust is one of those things that are hard to gain and easy to lose. Time, patience, and above-average quality of your work/services can get you more than ever hoped for!
I couldn’t agree more with you. You’re points are all well taken. It really takes time before a business to be known in the market and to gain loyal costumers. Thank you for sharing this awesome article. All the best!
Great Post.
You have provided very useful information in your article.
Thanks for posting this brilliant post .
Keep Blogging !!
Nice one. The information provided in this write up are really useful and helpful. Once you lose your credibility or value in the market, the business surfers a heavy damage. Good job
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this is very important when you do business and you lost trust from the marketplace and in business we need trust. All 5 options for improving your credibility and trust in the marketplace are totally great. thanks for sharing this blog
Hey Rana, so true. Without trust you can’t do business with anyone. You can’t even help anyone whether that be free or for money because trust is a prerequisite for any relationship to begin.