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Couponing Bloggers Best Practices and Case Study

June 15, 2011 By Gail Gardner 24 Comments

couponing4noobs
Image Credit Jason Graphix

Two weeks ago I offered a Small Business giveaway to develop processes and best practices for promoting small businesses.

Not surprisingly, some of the bloggers who regularly read GrowMap were far more excited about the opportunity to work with me – especially Kelli from 3BoysandaDog – who you may know from her exceptional series of guest posts on How to Score a Mommy Blogger.

I made a command decision to have TWO giveaways so I can document the processes involved in promoting a small business and growing blogs.

Although there is some overlap in strategies, the priorities and processes are different and the case studies and results will be of interest to two different audiences.

Kelli being the generous person she is agreed to identify and collaborate with four other bloggers in the same niche as her new giveaway and deals blog so that we can implement my new five blog collaboration plan.

I’ll be writing about what we’re doing and putting together other five blog groups so you may want to tune in. Even if you don’t want to be in a group you can use what I share to grow your own blog traffic and visibility.

Kelli’s new blog is all about how to save money and especially homemaking deals and homeschooling deals so the blogs she chose to collaborate with are heavily into:

How to use coupons, frugal living and eating well on a budget.
They call themselves Savvy Frugal Bloggers.

Here are the five blogs I am mentoring who have all agreed to work on this awesome Case Study and Best Practices process:

  1. Kelli (@momof3boys3702) New blog for saving money covering
    couponing lingo, printable coupons, and kid friendly recipes
  2. Rene (@BudgetSavingMom) ~ Budget Saving Mom writing about
    couponing for beginners, budget recipes, and organic gardening tips
  3. Sherri (@luvbargains) ~ Luv a Bargain sharing
    how to start using coupons, printable coupons, and simple recipes
  4. Renae (@Renae_Chiovaro) ~ How to Have it All on
    how to coupon, Kroger deals, and easy recipes
  5. Melissa (@Thesassysaver) ~ The Sassy Saver blogging about
    how to coupon, links to print coupons, and frugal recipes

Interested in how to use coupons
and eating well on a budget?

Subscribe to their blogs and follow them on Twitter

I’m publishing a post tomorrow that lays out what actions we’ve done as a group so far and will publish detailed how-to posts so any bloggers who are interested can benefit from what I’m sharing with them.

I shared this post from @AskKim on Where To Start When There Are So Many Things to Learn, Do, Apply and Study with the group to keep them from feeling overwhelmed. It contains important tips for every blogger or business owner. I recommend saving it and referring to it whenever the stress of knowing there is too much to do hits.

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Gail Gardner

Small Business Marketing Strategist at GrowMap
Gail Gardner is the founder of GrowMap.com. She is a Small Business Marketing Strategist who mentors small businesses, bloggers, and freelancers. After 23 years in the field with IBM and 5.5 years managing AdWords accounts, her focus shifted to small business marketing strategy. GrowMap.com is listed by Cision as a Top 100 Site for Marketers and has received three Small Business Influencer Awards from Small Business Trends. Named by D&B a Top 50 SMB Influencer on Twitter, you can follow Gail @GrowMap and on LinkedIn.
My Twitter profileMy Facebook profileMy Google+ profileMy LinkedIn profileMy Pinterest profileMy Tumblr blogMy YouTube channel

Latest posts by Gail Gardner (see all)

  • Free Mentoring: How to Use the Inexpensive CRM Bigin to Increase Income - December 9, 2020
  • How to Create a Blog to Promote Your Services - December 9, 2020
  • Influencer Marketing Guide For Maximum Business Growth - November 26, 2020
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Filed Under: Blogging Best Practices Tagged With: couponing, couponing bloggers, giveaway bloggers, mommy bloggers

Comments

  1. Arin says

    September 15, 2018 at 4:01 am

    Price and Quality are the key factors that help determine which sites should prevail in the long run. I had been a long-term fan of Amazon India and they’re quite popular over here when it comes to buying electronics. But when it comes to flight and hotel booking, I have to rely on home-grown websites.

    Reply
  2. pete says

    March 7, 2012 at 4:26 pm

    here is a neat coupon blog, think they use wordpress http://www.mefindcoupon.com anyone know where I can find.

    Reply
  3. Danny says

    September 1, 2011 at 8:01 am

    Great project. I will search for your posts about the progress.
    Danny would love you to read ..Black & Decker NPP2018 18-Volt Cordless Electric Pole Chain SawMy Profile

    Reply
  4. Anthony says

    August 25, 2011 at 7:40 pm

    I’ve never even thought of creating a coupon blog. Honestly, I didn’t really think such things existed. I may have to look into this more.
    Anthony would love you to read ..Acne Diet-11 Things to Avoid EatingMy Profile

    Reply
  5. Lisa says

    July 25, 2011 at 8:43 am

    I need to contact all these moms ๐Ÿ™‚ I’m starting my own coupon site and we may be able to collaborate together ๐Ÿ™‚

    Reply
  6. Dawn says

    July 8, 2011 at 10:44 pm

    Wow, what an amazing opportunity! I’m sorry that I missed the giveaway but I’ll be excited to tune in to read up on the process!

    Reply
  7. Andreea Fanita says

    July 2, 2011 at 1:35 pm

    Hello,

    You’ve got quite a big project there.
    How did it come to life? How did you get the idea for it, it must be the result of a certain experience.
    Andreea Fanita would love you to read ..Coming soon…My Profile

    Reply
    • growmap says

      July 8, 2011 at 10:10 pm

      Hi Andreea,

      I’ve been watching how bloggers grow their traffic and influence and am applying what I’ve seen to create a process to benefit many more collaborations of bloggers.

      Every blogger can get a head start by seeking out the best other bloggers in their niches, commenting in their blogs, and sharing their best content.
      growmap would love you to read ..Bloggers: Promote Your Blog HereMy Profile

      Reply
      • Andreea Fanita says

        July 9, 2011 at 12:31 am

        That’s a wonderful solution! Instead of competing with the top ‘dawgs’ in your domain is for the best to ask for a collaboration.

        And the resolve you’ve found also keeps their ego satisfied: collaboration with other bloggers and not through guest posts, at the same time ‘keeping their blog for themselves’.

        Great job! ๐Ÿ™‚
        Andreea Fanita would love you to read ..Coming soon…My Profile

        Reply
  8. Connie says

    June 21, 2011 at 9:17 am

    This sounds good! Judging your post about the case study as well as the chosen blogger, I am definitely sure that this will turn out great!

    Reply
  9. Petra says

    June 20, 2011 at 1:26 pm

    The question should be…who isn’t interested in saving money? I look forward to taking a closer look at all of these blogs and to your documentation of this entire process.

    Reply
  10. John Knights says

    June 20, 2011 at 11:31 am

    Thanks for helping those small business owners. They have been the back bone of our economy during last recession. Overall, it’s great!

    Reply
    • Andrew says

      July 10, 2011 at 10:32 pm

      It is so great to see positive views despite the economic problem we are facing. Indeed small business owners contribute so much in the improvement of the economy.

      Reply
  11. Andrew says

    June 19, 2011 at 8:07 pm

    Thank you. I do appreciate it. Next time I will definitely ask ๐Ÿ™‚ Also thank you for your kind wishes on the project.
    Andrew would love you to read ..Jazz Rookies Take In Manhattan By Dining At The Olive GardenMy Profile

    Reply
  12. Antonia says

    June 17, 2011 at 12:05 am

    These blog groups represent an interesting concept, i might take you up on your offer when you’ll be putting them together.
    Antonia would love you to read ..Using Hypnotic LanguageMy Profile

    Reply
  13. rohan says

    June 16, 2011 at 9:52 am

    Gail, you’re one of the most generous people I’ve ever come across on line. This case study will definitely be great for everyone involved and for folks following along. I’ll be sitting up and taking notes!

    Really looking forward to this.

    Reply
  14. Fresno Lofts says

    June 16, 2011 at 8:37 am

    Personally, I really appreciate the fact that you are helping small business owners. When you are passionate about helping others, they will feel it and most, maybe not all of them, but most people will be genuinely grateful for the help and they will try to return the favor.

    Reply
    • growmap says

      June 16, 2011 at 10:09 pm

      Hi Dan,

      Small business owners are the ones who most need what I know and have the least resources to acquire it so they are my priority. I am hoping my Small Business Internet Marketing Starter Packages take off because they provide free advertising online indefinitely.
      growmap would love you to read ..Small Business Internet MarketingMy Profile

      Reply
  15. Tisha says

    June 16, 2011 at 1:13 am

    This sounds like it’s going to be a great learning tool Gail. I look forward to following along and seeing how it all unfolds!

    Reply
  16. Lynda says

    June 15, 2011 at 6:14 pm

    Gail,
    This is great and congrats to the bloggers who were selected. I look forward to following and learning as well. Especially the sites about saving money. I price matched for the first time this past weekend and was excited! Thanks for sharing, I look forward to tomorrow’s post ๐Ÿ™‚
    Lynda would love you to read ..Matchcom Coupon CodeMy Profile

    Reply
  17. Renae says

    June 15, 2011 at 5:17 pm

    Thank you Gail! I am learning a ton and thankful for your service!
    Renae would love you to read ..Carry a Medication ListMy Profile

    Reply
  18. Kelli says

    June 15, 2011 at 2:54 pm

    Thanks so much, Gail! We are learning so much from this process!

    Reply
    • growmap says

      June 15, 2011 at 4:00 pm

      Hi Kelli,

      What we’re doing will be SO valuable for many other bloggers. Thank you and the others for being willing to invest the time to make a difference for yourselves and all those who come after you.
      growmap would love you to read ..Small Business Internet MarketingMy Profile

      Reply

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