To participate, search for #TwitterSmarter on Twitter and then click "Latest". Or just use this link. Has your small business considered using Twitter chats to raise their visibility? How about to generate leads? What about to interact with journalists and influencers? Did you know that almost all of my influence grew from my usage of Twitter? My collaborators and I were singled out way back in 2011 by Yahoo! Research and Cornell University in a study of who was influential on … [Read more...]
9 Reasons Social Media Campaigns Fail [With Solutions]
![9 Reasons Social Media Campaigns Fail [With Solutions]](https://growmap.com/wp-content/uploads/2018/10/9-Reasons-Social-Media-Campaigns-Fail-With-Solutions.jpg)
People often approach social media campaigns in a lackluster manner. But social media marketing campaigns are much more than making connections, liking posts, and sharing a handful of branded content every week. Utilized the right way, social media has the power to completely transform your marketing strategy. The first step to creating effective social media campaigns is revisiting exactly what worked AND what didn't in your past campaigns. Why are your social media campaigns … [Read more...]
Never EVER Use HughesNet Satellite ISP
I encourage everyone, everywhere to look into the health impacts of using wireless devices. Here's a video to get you start: https://www.youtube.com/watch?v=F0NEaPTu9oI Update May 2018: Although HughesNet has supposedly changed and "better", the same kind of complaints continue to pour in: Consumer Affairs Complaints about HughesNet. Their installer says the WiFi can not be turned down or off ever, but you can unplug the equipment. Whether that stops the RF or not, we won't know until … [Read more...]
11 Twitter Monitoring Tools For Your Brand
From follower trackers to keyword analyzers, there are all kinds of Twitter monitoring tools that you can use. Twitter is one of the most widely used social media platforms out there. It provides a fast and seamless way to reach out to a broad audience. And if you wish to make the most of this dynamic platform, then you need to take the assistance of some third-party tools. To help you redefine your Twitter marketing strategy, I have handpicked 11 essential Twitter monitoring tools … [Read more...]
How to Turn Your Social Media Upside Down
Results-oriented sounds so buzzwordy (is that a word?!) I hesitate to use it. But I think asking yourself why you want to include social media in your marketing mix is useful in designing your strategy. Social presence. I hear that a lot. I'm not sure the term works for me though. It sounds flimsy, like sticking your business card on the grocery store cork board with a pushpin. There you are. See? That's why “presence” just isn't enough. And, it's also why I'm flipping … [Read more...]
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