A successful small business reaches a point when simple web interaction no longer accounts for nor covers all of their needs. But leveling up can seem overwhelming, especially when the calls start rolling in on a personal phone number. Once regular customer service becomes a part of your startup’s operations, you’ll find you need more than your cell phone. Skip over-complicated telemarketing systems and try a VoIP (Voice Over Internet Protocol) system. These business phone … [Read more...]
5 Cybersecurity Best Practices for Small Businesses [Infographic]
As a small business owner, it can be tempting to think that hackers won’t be targeting your business anytime soon. Surely, they’ll be too busy hacking the big corporations like Google or Equifax. However, you’d be surprised to learn that according to a recent Verizon data breach report, 43% of all breaches in 2019 targeted small businesses. Data like this shows that hackers spare no one when it comes down to who they choose to attack. This means that even owners of the smallest … [Read more...]
Protect Company Data with These 5 Important Steps [Infographic]
Data is a company’s biggest asset. Should it ever be compromised, the repercussions can be plentiful. If you don't protect company data, you could lose hundreds of dollars, your reputation, and, in some instances, your business. As you hear about data breaches from big companies, the news likely alarms you. You wonder how you can protect your company from the same. Below are a few suggestions for how to keep your assets from being jeopardized. 1. Assess What Needs Protection What … [Read more...]
5 Steps That Will Improve Workplace Productivity and Efficiency
“People are definitely a company’s greatest asset. It doesn’t make any difference whether the company’s product is cars or cosmetics. A company is only as good as the people it keeps.” – Mary Kay Ash, founder, Mary Kay Cosmetics Running a business successfully is a lot more than just tallying up the monthly balance sheet or having a great-looking website. Companies are driven by human beings who put real ideas, feelings and emotions into doing their jobs to the best of their … [Read more...]
Revitalize Your Company by Thinking Like a Customer
No matter how financially secure your business is, you need to focus on expansion so that your sales do not stagnate. Do that by thinking like a customer. When you brainstorm plans for expanding your company, you probably return to the same ideas: sales loyalty programs new products To give yourself a new perspective and revitalize your development meetings, consider thinking from your customers’ point of view. Understand Why Customers Patronize Your Company Don’t make any … [Read more...]
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