A small business SEO campaign is a detailed undertaking. A successful campaign can lead you to the land of plenty where you are rewarded with streams of visitors that convert to paying clients. However, if you make too many mistakes, your website could wind up in the Google sandbox. There, it is trapped in a void and struggling to be seen by users. Take the necessary precautions to avoid the sandbox and you may find yourself smiling at the end of your journey. There are at least … [Read more...]
10 Ways Python Can Boost Your Technical SEO
Everyone is talking about artificial intelligence, machine learning, voice search, NLP as the new trends emerging in the marketing technology space. Python is the programming language that gained huge popularity recently in the technology industry. Now, the SEO community is also loving and accepting the language to automate their work and made life easier. It’s not necessary to be a data scientist or any tech geek to understand this programming language. The simple syntax and huge … [Read more...]
How to Attract Organic Links and Mentions with Content
What journalists, freelance writers, and more experienced bloggers need are current statistics, original graphics, and thought leader insights. So if you want sites -- and especially the largest sites -- to link to you, give them what they want. Choose a Trending Topic If you want your content to be evergreen, choose a trending topic that will be popular for years to come -- not just right now. Offer multiple different and highly interesting angles to give the writers ideas on why … [Read more...]
Additional SerpStat Discount for Their Ho-Ho-Holiday Limited Time Sale
Serpstat is an All-in-One SEO platform that enables you to perform keyword analysis (and more), regardless of the industry you’re in. With Serpstat, you can get ahead of your competitors by analyzing their marketing campaigns and strategies. This means that if anyone else is outperforming you for a search term, you’ll be able to dive deep into their metrics like their bids on the term, click-through rate, and more. As a result, you’ll have all the information you need to adjust your … [Read more...]
How to Improve Website Performance the Right Way
No matter what your website is about, it has to be fast. An aesthetically pleasing website means nothing if visitors can’t accomplish what they need to right away - like reading a blog post or making a purchase. DoubleClick by Google discovered that sites that load in 5 seconds had 70% longer sessions and 35% lower bounce rates. That said, load time impacts the user experience. But while you’re trying to achieve your digital marketing goals, you could be unintentionally adding … [Read more...]
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