Today’s consumers are on mobile devices, and micro-moments can happen anytime. Consumers expect brands to remain available to them in real time, so e-commerce marketing has changed a lot. Now, e-commerce marketing is all about keeping your brand visible to users during their micro-moments. First, people learn about your products. Then they compare your products with those of your competitors (here the unique selling point, or USP, comes into play). After that, users make the decision … [Read more...]
4 Simple Hacks to Help Your Website Make More Money
If you’re a small business owner or you’re just starting out, you will find it hard to part with lots of money when creating and maintaining your website. And you might wonder how you are going to help your website increase its revenue. Thanks to the invention of drag and drop website builders, actually getting your site off the ground is now quick and simple. But once you’ve created your site, how can you maximize the profit you earn from it? If you follow the four (pretty simple) … [Read more...]
10 Remarkable E-commerce Marketing Tips for Boosting Your Sales
Are you struggling with selling your eCommerce products? If your answer is “yes,” then you have to redefine your eCommerce marketing strategies. In this post, I have put together 10 remarkable eCommerce marketing tips to help you increase the revenue of your online store. 1. Create a Content Marketing Plan It is necessary to create a content marketing plan that includes your products, newsletters, social media, and videos. Adding a blog is key to educating your customers about your … [Read more...]
5 Proven SEO Techniques That Can Boost Your ECommerce Store Sales
Do you run an eCommerce store? Are you looking for ways to boost your online store sales? Ranking better than your competitors on a search engine results page (SERP) is a must in order to clinch the market. But what if you don’t know what will actually get you to the top of the SERP? Or what if you are still following old and slow-to-respond techniques that will get you nowhere near the top of the search rankings page? As time has passed, SEO techniques have changed. Far better methods … [Read more...]
How to Leverage the Benefits of Drop Shipping and Instagram
If you are thinking of getting into the world of e-commerce, there are two aspects of the industry you should seriously consider. One is drop shipping, and the other is Instagram marketing. What Is Drop Shipping? You might not be familiar with the term “drop shipping.” The reason why is likely because there’s no need for customers to be aware that drop shipping is occurring when they make a purchase. Drop shipping is when a retailer does not actually own the items the customers are … [Read more...]
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