Have you been doing content marketing for quite some time? And now are you running out of ideas to create fresh, unique content campaigns? Maybe when you started with your content marketing strategy, you had loads of ideas lined up to create rich content that not only provided value to your audience, but also helped to engage them and generate leads. Maybe this is how you tried getting ideas for your content: Keyword & competition research around your topic Checking questions … [Read more...]
How to Write Headlines That Persuade Your Readers
Do you know what that one thing killing your blog is? Bad headlines. No matter how well you have written your post, all it takes is one poorly written headline to kill it. When writing content, a few qualities can expand the responsiveness of your text. Without a doubt, the most important one for compelling people to look at any of your content or blogs is your headlines. Effective blog post headlines persuade readers to click through and read. In this post, I will share a few … [Read more...]
How to Use Content Marketing to Promote Your Online Course
Designing and launching an online course can be hard work. Unfortunately though, that is only the first step. Success in any business depends on how well you market your product. The more people you reach with a targeted product, the higher your chance of connecting with your audience and making a sale. Why Content Marketing? There are dozens of ways to reach a targeted audience with marketing. Pay-per-click (PPC) advertising is among the most popular strategies. But using PPC is a … [Read more...]
Critical Marketing Skills You Need to Write Great Content
Marketing is a part of almost every brand’s top priority. The ability to write great content is essential. Being in touch with numerous businesses and marketers over the past several years, I’ve learned that marketing has an immense potential to influence people’s lives. But marketing skills and professional development don’t come easy where things are changing rapidly. Today, businesses are demanding a strong and adaptable skill set from their employees. This has paved the way for … [Read more...]
Content Marketing Is So Much More Than Blogging!
Remember that brilliant commercial by your local car dealership? Or that dazzling advertisement by that too-big-to-fail bank? Of course, you don’t. The average consumer is exposed to nearly 10,000 brand messages in a day. Forget about remembering a specific ad; it’s a miracle you’re still reading this sentence without your brain buckling under all that sensory overload. So how does one reach out to customers without spamming them to tears with your marketing messages? Enter content … [Read more...]
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