In this week's Future of Engagement episode, Murray Newlands looks at Google's social media marketing campaign strategy for their Project Glass Augmented Reality Project: http://www.youtube.com/watch?v=VgfTgaK0JQg By understanding Google's social media marketing campaign and how news about Project Glass spread across social media, you can apply their strategies to your own social media marketing efforts. Google created appealing content about their R&D augmented reality project which has … [Read more...]
Gushcloud CrowdSourced Marketing Services Platform: Small Business Rewards for Consumers
Every consumer wants to easily find the quality products and services they want and need. Every small business needs a way to get visibility for their products and services. The Gushcloud Crowdsource Marketing Platform created by Vincent Ha is the solution we all need: a way to bring buyers and sellers together that rewards both for using it. In this Future of Publishing episode, VigLink CEO Oliver Roup interviews Ha about why businesses might want to crowdsource their marketing efforts by … [Read more...]
Justin Bieber: The Boy-King of YouTube and Twitter Social Media Marketing?
Last week, Justin Bieber launched his second single of the year, Boyfriend, largely by promoting it on social media outlets like Twitter. In this Future of Engagement episode, Murray Newlands looks at how Bieber's social media marketing campaign succeeded: http://www.youtube.com/watch?v=-PxhT1yuj_0 Having started with his Justin Bieber YouTube channel (which is itself a type of social media), Bieber has shown that he knows how to use social networks to reach out and connect with fans - … [Read more...]
Cloud Content Caching and Image Hosting Reduces Page Load Times and Increases Conversions
This is a guest post by Tyrone Brown my ecommerce and blogging friends will want to pay special attention to because it offers a strategy for speeding up page load times for your blog or online store by using Image Hosting and Content Caching. I have been trying out cloud edge services recently to see which one works best for my site. To give you an overview, my site is a blog/forum that caters to British, Australian, and New Zealand readers. I sell automotive products through Commission … [Read more...]
Learn to Monetize Images from Rey Flemings and Chas Edwards (part 2) – Future of Publishing
This is the second of three parts of the image advertising episode of Future of Publishing. In this episode, Newlands and Roup talk with Chas Edwards and Rey Flemings on how to monetize images: Highlights from part 2: Engaging media produces high conversion rates... ...and interactive images are very engaging... One of the reasons is that they're in the content, unlike banners and like in-content links. Future of Publishing is sponsored by VigLink. Be sure to Like Future of Publishing on … [Read more...]
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