Is social media marketing a must-have tool for a successful e-Commerce business? Hell yes. We are living in the Digital era, so social media is gradually becoming an integral part of our everyday routine, covering every aspect of life: from purely entertaining to highly professional. 90% of consumers today look up products they need online, using their mobiles and tablets. The customer and his expectations have changed greatly and have become deeply involved in the shopping process: doing … [Read more...]