Your business is off to a stellar start. You've developed a fabulous online presence, you know your market well, and you're keeping your audience engaged. You also know your social media efforts play a humongous role in boosting your business success and have implemented all the available resources to be a step ahead of your competitors. However, if you're using social media, you should measure consistently. That said, you shouldn't measure just for the sake of having … [Read more...]
7 Must-Haves for a Landing Page
A landing page plays a major role in grabbing the attention of your prospects. If done the right way, this page can be a dream come true when it comes to generating leads. What Is a Landing Page? A landing page, simply put, is an attractive, elegant, and clean page that immediately gets the attention of visitors to your site. When built innovatively, a landing page can act as the cornerstone of a successful online marketing campaign. Why So Much Fuss About Landing Pages? “Landing … [Read more...]