Would you wear a brown belt paired with black shoes to a client meeting? No, right? Then why does your call to action (CTA) design consist of you trying to fit the mythical red CTA button in a purple background? Before we answer that question, what is a CTA? Over the years, CTAs have evolved, and today they come in all forms and patterns. A CTA could easily be a subscription to your blog or newsletter. It could be an offer you give out on your products or services, or it could even be … [Read more...]
How to Convert Your Visitors into Buyers with a Better Blog Structure
Is your blog producing enough leads for your business? If not, you need to evaluate your content quality, blogging frequency, and promotional channels. But maybe you are producing a good amount of quality content and publishing regularly, and you are still failing to convert your visitors into customers. If so, you must strategically redesign your entire blog. Designing a suitable blog structure is the first and foremost task you need to execute for successful conversion rate … [Read more...]