Worldwide, over 24.91 billion US dollars were spent on mobile advertising and that number is expected to reach a whopping 59.67 billion in 2017. Companies are investing millions into their mobile advertising budgets. But mobile advertisements are just one side of a multifaceted coin. Text message marketing is another very clever way of connecting with your customers and making sure that your message goes through. Statistics also show a whopping 394% increase in smartphone usage and a … [Read more...]