With the rise of social media networks and with platforms such as Facebook crossing over a billion users, you probably think that email marketing is dead. But while it might be tempting to put all your efforts into social media, consider this fact: even with the popularity of social platforms, email marketing still has an ROI of $38 for every $1 you spend! It might not be the new style, but email marketing is far from defunct. You do not, however, have to choose between the two … [Read more...]