Business start-ups are difficult for entrepreneurs; but a new technology now provides several tools to assist in streamlining operations for maximum efficiency. When you consider that hundreds of new businesses launch every day - over half a million each month - it doesn’t take a rocket scientist to see the enormous amount of competition in that mass of commerce. In response to this demand, software developers have created, and continue to create, tools designed specifically for … [Read more...]
How to Boost Your Email Marketing Conversion Rate with Good Content
It takes craft and skill to write an effective email. The message you send to your subscribers does not just have to be interesting enough to be opened. The message body has to be written in a way that readers are enticed to take action such as making a purchase or leaving a product review to increase your email marketing conversion rate. In the age of social media, big data, and on-the-go communication, it's important to create content that is targeted and personal for each reader. … [Read more...]
8 Healthcare SEO Tips to Keep Medical Practices in the Game
SEO, or search engine optimization, is one of the most important tools required in order to build a successful blog or website today. Optimizing a website for search engines offers a variety of benefits that help to boost online visibility while ultimately increasing the number of page views and visitors you receive each day. Implementing a few SEO tips when working in the healthcare industry can help to keep medical practices in the game and competing online for visitors and … [Read more...]
3 Online Store Features Customers Want
How well do you know your customers? Owners of online stores should put a lot of effort into figuring them out. Seeing things from your customers' point of view will give you the valuable knowledge you can use to improve your business. It's not for nothing that the whole sales and marketing world are using customer-centricity as the number one buzzword. Online Store Features Customers Want Your customers want something from you. It's not just the things they come to buy from your … [Read more...]
SentiOne vs. Conversocial: Why One Is Better for Social Listening
It’s easy to see social media as unimportant, trivial, and distracting. But the fact is that so many people are on social media, you need to be on it too. If you are a brand, it is essential that you participate in social listening. People will talk about you on social whether you are on it or not, particularly if you are gaining any kind of visibility. But how are you supposed to keep up with all of the mentions of your brand there might possibly be online? Tracking your mentions on … [Read more...]
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