Email marketing campaigns are an effective way of communicating with customers. Just like other marketing tactics, it requires a well-thought strategy to capture the attention of your readers and convert them to paying customers. Even in the face of social media, email marketing has still proven highly effective. In fact, welcome emails alone generate 320% more revenue on a per-email basis than others on average. That’s powerful potential. Furthermore, 77% of consumers prefer to get … [Read more...]
Stay Afloat: Reduce Monthly Expenses Using These Tips
Everyone can benefit from spending a little less each month. If you reduce monthly expenses you’ll be able to save more. Most Americans have relatively little personal savings. Part of this problem can be attributed to rises in the cost of the living without appreciable increases in wages over time. While having to operate on a tight budget is unavoidable for many people, it’s still important that you factor savings into your monthly spending. Even individuals who have some … [Read more...]
Cyber Security in the Age of COVID-19: Protecting Your Business from a Data Breach [Infographics]
Cyber security is a huge topic at the moment, but how is COVID-19 putting us all at greater risk of a data breach than before? Find out how to protect yourself, right here… As a nation, we’re putting our personal data at greater risk every single day. With COVID-19 changing the way we live our lives, and making us much more reliant on technology, this risk is being compounded. These days, if you’re looking to make a claim if your personal data was leaked, you won’t be alone. Our … [Read more...]
Understanding How Innovation Creates Successful Businesses [Infographics]
![Understanding How Innovation Creates Successful Businesses [Infographics]](https://growmap.com/wp-content/uploads/2014/09/Understanding-How-Innovation-Creates-Successful-Businesses-Infographics.jpg)
Change is the one thing that drives every industry. Innovation creates success. It affects the way that customers experience the things they love. When that change is beneficial to a large degree, then it becomes known as innovation. What counts as innovation? Consider those once-outlandish ideas such as computers you can take with you while on the go. And what about phones that can surf the Internet or an online game with millions of players worldwide. These things wouldn't be … [Read more...]
Simple Tips for Improving Your Content Marketing Strategy
Running a successful business starts with having a comprehensive content marketing strategy in place as well as an overall marketing strategy. According to research conducted over the last few years, the average consumer first hears about a brand by way of the internet. This means your business absolutely needs to make digital tactics a core component of its future initiatives. One way to achieve this is with effective content marketing. By focusing on the quality of your … [Read more...]
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