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Social Media Monitoring and Management with Alerti

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Alerti logo
Alerti: How it Works

This is a guest post from Murray Newlands sharing a new social media monitoring and management solution.

Social Media Monitoring

It’s the new year, and if you’re like me, you’re taking a good, long look at your business goals and the services you use to achieve those goals. If your goals include lead generation, networking, becoming a thought leader, engaging in more conversation, or understanding your competition better, then I want to introduce you to Alerti social media monitoring and management service.

This short (under 2 minutes) video shows how to set up alerts in Alerti:

Alerti is launching their new English language service and iPhone app this week in the US and UK, and I think they have the tools to stand out in the crowded social media monitoring and management service space. I’m excited to be working with them. In short, Alerti provides simple, effective tools in a single interface for the real-time collection and management of the relevant information from around the web.

They give you all the standard metrics of the big boys, from sentiment analysis to custom graphs, along with an efficient work-flow dashboard in a single interface. You can delegate results out to your team and respond to social media posts from your own Twitter or Facebook profile without leaving the Alerti interface. You can create as many queries as you need, and you can customize your graphs.

Social Media Management and Monitoring Tools

I was reading Media Bistro recently and found a survey of people who use social media monitoring and management tools. One of the things that caught my eye was that only 1 in 3 consider themselves “happy” with the social media monitoring service they are using. Really? Don’t you deserve a service that you are “happy” with?

Social Media Monitoring Tools Satisfaction Survey Results
Excerpt from KissMetrics OneForty Infographic: Social Media Monitoring Tools Satisfaction Survey Results ~ Click Image to view Entire Infographic Enlarged for Easy Viewing

What did those respondents say was most important? The metrics offered, the interface design and the integration with social media networks.

Social Media Solutions Drawbacks:

The biggest complaints those respondents had were:

  • Excessive lag time/ fails to provide reliable, accurate data
  • Excessive bugs/ Confusing to use/ Lack of innovation
  • Too pricey- features don’t justify the cost

Alerti Benefits:

Here’s how Alerti stacks up:

  • Results are updated throughout the day so they are always fresh.
  • Their team is constantly keeping the service efficient and innovating. The reason they created the service was out of their own need for a simple, efficient tool- it’s why they put everything in a single interface.
  • The plans start at $15/ month. This is for the same features many companies charge over $100/ month for, mind you.

Want to try out their service for FREE for 3 months?
Go to Alerti and register with the “GROW” Bonus code.

Do try out their service for Free for three months (see offer just above). I look forward to hearing what you think 🙂
—
Murray Newlands is the founder of Influence People and author of a recent book on Social Media Monitoring.

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Gail Gardner

Small Business Marketing Strategist at GrowMap
Gail Gardner is the founder of GrowMap.com. She is a Small Business Marketing Strategist who mentors small businesses, bloggers, and freelancers. After 23 years in the field with IBM and 5.5 years managing AdWords accounts, her focus shifted to small business marketing strategy. GrowMap.com is listed by Cision as a Top 100 Site for Marketers and has received three Small Business Influencer Awards from Small Business Trends. Named by D&B a Top 50 SMB Influencer on Twitter, you can follow Gail @GrowMap and on LinkedIn.
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Comments

  4. Alerti allows you to manage your online reputation, measure the engagement of your communities and interact with them. It enables you to know what people are saying about your brand in the web.

    Reply

  6. To manage our social medias was always a pain. I mean you fill some excel stuff, forget where you stored it, delete it or whatever.
    I will give Alerti a try.

    Reply

  7. Monitoring of the results of any effort is very important. It gives you the feedback that whatever we are doing is correct or not and give us the chance to perform better. Alerti seems to be a decent tool for measuring social media promotion, will definitely try this one it. Thanks for sharing the information.

    Reply

  9. Hey thanks for this post Alerti really has some great options for monitoring social media this can be very helpful for business. I think it would be cool to check it out.

    Reply

  12. Hello, Alerti has some nice features that other monitoring tools don’t. Considering some of the google analytics alternatives, I could try this one.

    There is a way to monitor social media statistics through GA, I read a great post on Kikolani blog about that one.

    Cool info.

    Reply

  13. Im learning social media research and monitoring I guess I have t try out this tool. It’s great to have a 30 day trial. I’ll get back here as soon as I tried using it and give some comments about it.

    Reply

  14. I haven’t used a social media monitoring tool before. I have always spent most of my time promoting my sites and making social media campaigns that i forgot to keep track of the result. I will try this tool that you have shared. I hope my efforts are fruitful.
    Farrell would love you to read ..The Year to Improve EyesightMy Profile

    Reply

  16. This is the first I’ve heard of Alerti, but it seems like a handy tool. The statistics surprise me regarding how dissapointed people would be… I know for a fact that I’d be very dissapointed, all I can think is that the 51.2% who would be somewhat or not dissapointed- are not getting the most out of Twitter, or the OS they are using isn’t offering a good experience.

    Reply

  17. Analyzing the social media tools is important for new bloggers and for the legend bloggers too. But doing this with the right approach is equally important. For this getting help from professionals will prove an added advantage. So I think it will be beneficial for small business owners for taking help from Alerti which will prove cost effective too!

    Reply

  19. Hmm your post inspired me to try Alerti. Fact is that i was not using any tool to monitor my social media efforts but i think i should. Your video was good but at some places screen was not that much visible. I would like to ask you one thing do we need to add sites that we want to track?

    I mean to say as you show in the video to monitor the forums and articles sites we just need to click the forum and article box. I want to ask whether we need to add which forum and article sites we need to track or is there any inbuilt database for these sites and Alerti will track on its own?

    Reply

  20. This service is undoubtedly one of the ultimate for every IM guru. I in particular am glad that so many technologies are coming up to make our tasks easier. Thank you very for sharing such a vital tool. Will surely try it out.

    Reply

  22. Alerti is a great option for all people savvy about having the latest protection for their social network interactions. I see a point in it, that people are so defensive when it comes to their social media needs. People do not want their interactions to be monitored by ex-girlfriends, heartbroken lovers and the like.

    Reply

  25. Hey Murray, Alerti is a new one to me – but I must say I am one of the 1 in 3 that are unhappy so far with the social management & monitoring tools.

    Alerti looks like a cut above the rest though and looks very functional, definitely something that all businesses should consider since social media is so powerful and could potentially cause damage to some businesses if not monitored properly.

    Reply

  26. Never heard about this. This sounds new to me. This post has increased my information. I do try this and share my experience with all of my friends.

    Regards.

    Reply

  28. I think monitoring social media is a good solution for getting the topics for the posts from the readers. Today most of the readers use social networking sites where they write about their likes and dislikes. From this authors can post on topics which will interest readers to read. So for this, I think monitoring of the social media is very useful. Thanks for sharing the Alerti’s contribution to this. I think it will be effective.

    Reply

  29. Alerti has become a favorite with me and my friends as we have started using it to secure our social network accounts from alleged stalkers and no good people who always tend to be out up to some mischief or the other. I will be telling my colleagues at work also to give it a try, after all it is better to be safe rather than sorry.

    Reply

  31. Yeah! Alerti is new to me too. Haven’t heard of a tool that monitors our social media campaign. I guess we have to try it and see if it works. Is their a free trial? If there is I want to try it!

    Reply

  32. Yeah! Alerti is new to me too. Haven’t heard of a tool that monitors our social media campaign. I guess we have to try it and see if it works. Is their a free trial?

    Reply

  33. Alerti sounds new to me but as I have read the information about it I concluded that it is very useful especially in social media thing.
    Marnie Byod would love you to read ..Cabinet MakerMy Profile

    Reply

  35. Social media monitoring is a great option. The web today is not safe. Many young kids are exploited by others using the internet as a platform for the same. An application like Alerti makes it convenient for people to monitor their kids when they are using the social network so that they are not exploited or taken advantage of by so called “friends”. I am going to use Alerti to keep a check on my 13 and 16 year old daughters.

    Reply

  36. Alerti has some great options for monitoring social media that every online business owner should consider. I’ll be checking this out. Thanks!

    Reply

  37. Our company recently decided to dive into Social Media Marketing. The most daunting task, of course is monitoring it. Currently we are testing out both Raven Tools, which has added SEO monitoring benefits, and Social Sprout. I am not 100% satisfied with either product so I am definitely going to give Alerti a try!

    Reply

  38. Monitoring of the social media has become an essential step for analyzing the reader’s mind. Alerti seems to be professional in doing so I guess. This will help authors to get to know on what topic articles should be written. Instead wasting time on writing article on topic which reader’s dislikes the authors can concentrate on writing some useful information for readers. Thanks for sharing this useful piece of information.

    Reply

  39. Earlier, I was totally against media monitoring, but now I am starting to endorse it, as it seems like a good alternative. See in the first place, the social media is not the same as it used to be. People today, are going about randomly making other people’s profiles unsafe with their virtual stalking. My ex-girlfriend used Facebook to stalk me, my friends, the people I was chatting with and all that. It was very creepy, but now that Alerti is there I will be able to make my social network platforms more safe. Thanks for this sharing, was very helpful indeed.

    Reply

  40. Social networking site are increasingly becoming popular. It is the best medium for internet marketing. So social media monitoring tools are very useful for the bloggers like me. It helps to get to know more about what our reader’s likes and dislikes are. It will prove beneficial for the selecting the appropriate topic for the articles according to the reader’s likes. I have never used Alerti’s tool but it seems good for this purpose. Thanks for your post!

    Reply

  42. Hi,

    I’m excited to announce that Alerti is launching their social media monitoring and management in the this week. With thousands of people already using their French language version, the launching of their English language version is a boon for small and medium size businesses around the world.Thanks for sharing this I’m really appreciated.
    majidahmed would love you to read ..Hardware keyloggerMy Profile

    Reply

  43. I have unwanted people commenting and viewing my Facebook profile, this has been causing me a number of problems and I was just going to delete my Facebook account, when I came across your article. I am happy that a invention like Alerti has come which will help end or at least reduce my problems. Thanks for the posts it seems very helpful, will get you using Alerti right away.

    Reply

  44. More than half of world’s population uses social networking sites. Using these social media for the business will bring the desired success for business. And those who are already using them should invest time in analyzing their competitors in market, their product’s actual market value, the innovations in the market, etc all this information can be gained from the social media. But utilizing the social media should be in a proper structured manner. Otherwise time and money will be wasted. Alerti’s services can prove beneficial for monitoring the social media in a well structured manner.

    Reply

  45. Try Actionly for affordable option to Social Media Monitoring. With our integration with Google analytics you can track your Social Media ROI. We also offer affordable White labeling options for agencies.
    Plans range from free to $100/mo.
    Actionly offers White labeling, Brand tracking across Twitter, Facebook, Google+, Blogs, Flickr, YouTube etc and also allow managing multiple Twitter or Facebook accounts from our dashboard.
    Schedulable reports, Email alerts, Sentiment analysis and many more are included in our featured list.
    Try us out we do have a FREE account as well. Thx!
    http://www.actionly.com

    Reply

  47. Such a service is reasonable at $15 a month. I am trying to get a foothold into social media, this is a program I will bookmark as a possible tool I may use. Social media is such a maze of opinion and movement, it’s hard to see which approach to take.

    Reply

  48. Looks like a really decent monitoring program. With more and more people using social media I think this can be very usefull.

    Reply

  50. Alerti seems to be beneficial. Getting efficient and innovative social media management services is something which every online business owners should think. Was not aware of this Alerti’s management tool. But will surely try for bringing some positive changes in my business. It seems to be effective! Thanks for sharing!

    Reply

  51. Social media may be the next big thing and all that but seriously there are a lot of problems with such sites. For one many people use them as means of stalking people. I know many people who check out other people on their Facebook and Twitter accounts and literally stalk their every move. It may be pretty irritating but is true and does happen. In such cases Alerti seems like the best thing to avoid so called net “stalkers”.

    Reply

  53. I think that alerti will be very useful specially that now we are experiencing the so called SOPA, I think this will work well. I would love to try this.

    Reply

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