Murray Newlands and John Rampton have just released what could be the best book ever on "Performance Marketing" - what most of my readers would probably think of as "Affiliate Marketing". The explanations of what affiliate marketing is, how affiliate networks work, and how changed the options are for promoting sales for merchants, advertisers, and manufacturers are the most clear and comprehensive I have ever seen. You need to get this book. It is only 99 cents for the Kindle version and … [Read more...]
Get Bloggers to Notice You at PermformInsider
My readers may be interested in a post I wrote being featured on Performance Marketing Insider today on How to Get Bloggers to Notice You. According to their about page, Performance Marketing Insider (formerly known as Inside Offervault) is the leading publication on interactive performance marketing and direct response. They extensively cover all forms of marketing that connect with the performance marketing industry, affiliate marketing and concepts of return on investment (ROI) … [Read more...]
